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Hermès Resort 2026 Shanghai

They should just offer it to Phoebe and call it a day. Not that I expect crazy fresh ideas but at least a kind of fashion that can make sense in the frame work of Hermès and likely leading up to a better outcome.
Which she is not interested in and they would not offer it to her because the designer has to serve the brand, probably why she set up her own brand on her own terms.
 
Which she is not interested in and they would not offer it to her because the designer has to serve the brand, probably why she set up her own brand on her own terms.
Hermes is very open to big clearly defined names they had Margiela they had Gaultier , lets not forget Nadège comes from Phoebe era when she was at Celine.

She was the design director at the Olsen twins' brand, The Row, and also worked at Céline and Maison Martin Margiela.

thes clearly wanted to stay in this type of idea for hermes

Pierre Hardy also has a strong own design language they hired him from his own brand and balenciaga era you can see his hand in shoes and jewelry clearly
 
Hermes is very open to big clearly defined names they had Margiela they had Gaultier , lets not forget Nadège comes from Phoebe era when she was at Celine.

She was the design director at the Olsen twins' brand, The Row, and also worked at Céline and Maison Martin Margiela.

thes clearly wanted to stay in this type of idea for hermes

Pierre Hardy also has a strong own design language they hired him from his own brand and balenciaga era you can see his hand in shoes and jewelry clearly
Sorry I didn't expand enough in my previous comment, not because Hermes wouldn't be interested in her for her clothing taste and pov, more that she has such a hold on what goes out in her vision, from everything jewellery, bags that you can't have that at Hermes. As we know there is a CD for the bags, and they are done even in more in advance than the rtw which is already in advance. I know they do all the bags then Nadege comes to review and the only thing she can decide is the colour choices for the final FTS the show. I can't imagine Phoebe wanting to work with that type of frame, and even more so she is someone who wants 360 of communication, art direction, campaigns etc. That's what I meant by her setting up her own brand eventually.
 
Sorry I didn't expand enough in my previous comment, not because Hermes wouldn't be interested in her for her clothing taste and pov, more that she has such a hold on what goes out in her vision, from everything jewellery, bags that you can't have that at Hermes. As we know there is a CD for the bags, and they are done even in more in advance than the rtw which is already in advance. I know they do all the bags then Nadege comes to review and the only thing she can decide is the colour choices for the final FTS the show. I can't imagine Phoebe wanting to work with that type of frame, and even more so she is someone who wants 360 of communication, art direction, campaigns etc. That's what I meant by her setting up her own brand eventually.

If we consider what a 'happy place' Vuitton seems to have become for Nicolas Ghesquière and what kind of influence he has on other product categories, I could very well see something similar for a strong designer like Phoebe working out perfectly in unison with a house like Hermès - In a way, she could realize there the vision of her perfect vestiaire, not in order to invent the wheel but really just to put out there her classics in the best possible way with a few seasonal updates.

She can have a few bags accompanying the RTW shows and I wouldn’t be surprised if a Birkin bag re-imagined by Phoebe would become one of the hottest collectors items.

We already know what a terrific business Hermès performs even without the strength of a strong designer RTW identity but imagine the craze if they ALSO had someone like Phoebe joining as the new women’s creative director…
 
Remember the last years of Prada without Raf when she was doing very heavy, overstyled shows? This is it.
 
We already know what a terrific business Hermès performs even without the strength of a strong designer RTW identity but imagine the craze if they ALSO had someone like Phoebe joining as the new women’s creative director…

As much as I dislike this showing, I think it’s actually better strategically for Hermes that their RTW is a bit sleepy.

Hermes is already hot enough as is financially, any more unnecessary “craze” risks overheating at this point. “F”ashion is fickle, and I respect Hermes RTW for always staying a bit off-kilter and not overshadowing their overall offerings.
 
Sorry I didn't expand enough in my previous comment, not because Hermes wouldn't be interested in her for her clothing taste and pov, more that she has such a hold on what goes out in her vision, from everything jewellery, bags that you can't have that at Hermes. As we know there is a CD for the bags, and they are done even in more in advance than the rtw which is already in advance. I know they do all the bags then Nadege comes to review and the only thing she can decide is the colour choices for the final FTS the show. I can't imagine Phoebe wanting to work with that type of frame, and even more so she is someone who wants 360 of communication, art direction, campaigns etc. That's what I meant by her setting up her own brand eventually.
yes i totally know and get that Hermes has CD´s for many departments that operate under main theme of the year etc etc put also act on their own with in the frame with big creative independence.

but my point was that if hermes would not say no to wanting her and i am sure like Margiela and JPG time they did bags for the runway & acc that became new classics etc i feel with Phoebe the structure would be similar ...we never know how Hermes would adapt or how she would adapt to reach an agreement.

sure she is in her right to want to do her own brand above any other house possible appointment.

but Hermes is chaotic french run company much like prada is chaotic italian the best fruits of this is that they change their minds at any given moment on any project or direction much faster than other group owned brands while wanting to keep many things the same as they where...this could be securing phoebe and giving her more freedom than past designer per example deping on the need or idea for hermes to move forward.

we just don't know how this will change in 2-5 years they are getting so big now change will come to their model especially if they face slowdown and cooling demand for their products.

they lack soul they once had even when they where snobbish back then but its a big machine now and the design language and products feel repetitive & automated.

it will be interesting to see Chanel and Dior revamp update i have a feeling if works well hermes will take lessons form it one way or another even when every brand say the dont look at competitions succeed in any given department.
 
As much as I dislike this showing, I think it’s actually better strategically for Hermes that their RTW is a bit sleepy.

Hermes is already hot enough as is financially, any more unnecessary “craze” risks overheating at this point. “F”ashion is fickle, and I respect Hermes RTW for always staying a bit off-kilter and not overshadowing their overall offerings.
I know from inside hermes the frustration is they don't want to touch what is working now in many departments they play it safe, i know its not welcomed to criticize or ask for radical newnes injection. (stores are finding it harder to push same product to same top clients )

Department heads know they are comfortable and leave office on time or early easy life,while management pushes the top regions to sell ever more and make top clients work harder.

I got to hear first hand what the week and monthly targets stores have its insane, and rich clients just let their store adviser pick the best products to help them secure the bags they want (its very no drama approach in some regions with top spenders they know the rules) , it's not even about what the need from other categories it's literally is about you need to buy this in this version and this and that !! then you get better chances for your wish list.

clients compete by spending amount and category profile, the rtw is just a tool for better profile not for the love of the style because the rtw is very sports wear what you find in store many clients want to look more feminine or dressed up for day wear as well.

Have to say its not often you can say a woman looks beautiful in current hermes rtw there is something very over designed and stiff about it that is also cold and product like your wear a billboard of an strict design philosophy.

I totally understand and agree that hermes is better a bit out of the fashion race for craziness but they are having shows that are simply not making customers dream like many of there amazing ads in the past.

You need this magic at hermes as well it can't be only technical craft excellence its like they are so focused on the technical know how of making the saddle but are forgetting the horse is the magical part humans can only be honored to get close to or communicate with etc

This balance is off with them its might be growing oversight because of success but look at Chanel is also restructuring its ways of doing things after they got to be so big and fashion slow down and critic.

Hermes is next in line some shape or form And i am a long time fan but much less last 3 years les and less .
 
I went to an Hermes store for the first time in 2019 for work and I was absolutely shocked by the WRW range. I kept using Hermes as an example of 'chic' because in my mind it was the stereotype of luxury and classic design but it was extremely clunky and old in store, I was not at all expecting what I saw there.
There were dusty cardigans in terrible cuts with a birken closure on the collar - thinking who thought that was a good idea!? Everything had vey odd old details and maybe heavy is just the write word to use, what I thought would be timeless luxurious cuts were really weird and then I went to LV and Ghesquiere's WRTW coat offerings were much more balanced, qualitative and modern in cut considering people often think LV is worse than Hermes.
 

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