Jason Wu S/S 2014: Karen Elson by Inez van Lamsweerde & Vinoodh Matadin

TheoG

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For the past two seasons, Jason Wu’s ads have explored New York’s most iconic eateries. With Inez & Vinoodh behind the lens, he took Stephanie Seymour to La Grenouille for Spring ’13 and dined with Christy Turlington at Mr. Chow last Fall. The restaurant tour continues for Spring ’14, as Wu’s latest campaign depicts show opener Karen Elson posing against the famed leafy wallpaper at Indochine. “There is something so unapologetically glamorous about these images that seem to embody everything that I adore and want to express through my clothes,” said Wu of the ongoing narrative.The restaurant, which has hosted more art and fashion fetes than we have room to list since opening in 1984, is a fitting backdrop for Wu’s moody Spring snaps. And the designer has some particularly fond memories of the enduring hot spot. “I first went to Indochine when I was a student at Parsons. I snuck into a party there during fashion week and met Cindy Crawford. I was so starstruck!” Wu recalled. “As a child of the 90s, I’ve always idolized supermodels, and that was the first time I had ever met one. It was a religious experience.” The insider mainstay has since become one of Wu’s favorite places to grab a bite. “There’s never a dull night there! I always meet the most interesting people,” he said. These days, it’s safe to bet that Wu is always on the list.—Katharine K. Zarrella
style.com
 
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LOL, same stupid concept as last season? No thanks.
 
Seriously? Where's the creativity...come on!!!
 
Even though this is the third season they're using the same concept the results are the best. The solo image of Karen is pure glamour.
 
For the 3rd time in a row?!?!?! Jesus!!!
This is just sad, he wants to be in all ads, just give the focus to women, and models, for them to aspire to, next season he should just wear the collection himself, being self-centered as he is... :ninja:
 
I hated the first one, I hated the second one, and I hate this one, too. It's a shame because I thought this collection was really nice, but this awful campaign does it zero justice.
 
I really don't get why people hate seeing Jason in these ads. He is always outshined by the model. Especially in this case, because Karen Elson looks absolutely stunning. Like a 70s Guy Bourdin goddess!
 
i actually love this concept, i love the "jason wu" box and i think it's really gorgeous

karen isn't my favourite but it works here!
 
Okay, please get over this concept. If it didn't work the first time or the second time, it sure as hell isn't going to work the third.
 
His arrogance is annoying and featuring yourself in an ad is pushing it.
 
I guess he will go on with this concept forever?

But I can't complain about the model choice. First Stephanie, Christy and now Karen.
 

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