I was wondering if anyone here has noticed the recent trend of the LIVESTRONG cancer awareness yellow rubber bracelets. The bracelets are a project of the Lance Armstrong Foundation, which was founded by cancer survivor and cycling champion Lance Armstrong. The Foundation, which was started in 1997, believes that "knowledge is power and attitude is everything." Its purpose is to support cancer education, advocacy, public health, and research. It seeks to help to 10 million people living with cancer throughout the world. Engraved with the words "LiveStrong," these yellow rubber bracelets can be spotted on students and teachers alike on Blair Boulevard as part of the Lance Armstrong Foundation's campaign to raise money for cancer research and education. They have passed the $12 million mark in sales all over the world. But with celebrities like Matt Damon, Lindsay Lohan, Ashley Olson and even both President George W. Bush and Presidential candidate John Kerry sporting the LiveStrong bracelet, these yellow bands have become more than just a fundraiser—they are embedded into this fall's fashion.