I think in today's age when even a brand like H&M run 'travel escape' campaigns, Vuitton would have to do more to underscore theirs. Because this actually looks like an H&M campaign.
Off topic, so in France each and every ad must state ,on the actual print campaign, whether they've retouched the model. Never noticed it before because the type used to be so faint, but now it's becoming bigger. I'm not sure what they hope to achieve with this legislation, but oh well.