from nmpft.org.uk
Martina Hoogland Ivanow
b.1973, Stockholm, Sweden
Martina Hoogland Ivanow returned to Stockholm, after living and working first in New York, and then in London. As a photographer, she has made several fashion features for magazines such as Dazed and The Face. Her work also includes campaigns for Prada and Miu Miu, but she has also published photographic essays unrelated to fashion in numerous newspapers and magazines.
Her work is characterised by skilful design which occasionally moves towards abstraction, and warm, saturated colours, often with dim lighting. Her images steer clear of many of the objectifying, sexual stereotypes, but are often sensual.
Over the past couple of years, Martina Hoogland Ivanow has also participated in photo exhibitions. At Xposeptember - the Stockholm photo festival in 2002, she showed a series of photographs titled Four Corners of the World, pictures from Sakhalin Island, the Kola Peninsula, Tierra del Fuego and the Antarctic - all geographically isolated places that share certain traits. Her interest in what is often described as peripheral, also in a human and metaphorical sense, permeates large parts of her oeuvre.