Hay House is delighted that Treasure Yourself has been chosen as part of the Government’s Get Reading initiative for 2011. It is the first Hay House title to be selected for the programme, and we are proud to be part of the largest annual promotion of books and reading.
In a nutshell, Get Reading! is an Australian Government initiative developed through the Australia Council for the Arts. From the myriad titles published each year, only 50 books are chosen to be endorsed as “books you can’t put down”, and this year, Treasure Yourself has been chosen!
Get Reading is supported by bookstores Australia-wide, including everyone from the major chains such as Dymocks and David Jones all the way to smaller, independent bookstores in regional areas. With TV, radio, online and print media advertising, as well as an array of live and virtual events, there is a huge awareness of the campaign in the general community and it is a fantastic way to promote literacy, increase book sales and highlight the profile of the authors.
Congratulations, Miranda, from everyone at Hay House,
Leon Nacson, Managing Director