Models Switching Agencies

[cologne_rocks]

Ugh, what a loss for Trump.

Ophelie Rupp: Trump NY -> DNA NY / Strom London -> Viva London


Still with Metropolitan Paris, I guess it's just a matter of time until Viva gets her completely in house.

Not really a superstar switch but still quite interesting:

Sterling Clairmont: Women NYC -> Supreme NYC

 

[woemwoem]

Seems like a lot of Women's second and third tier models who being moved to Supreme. And a lot of defections from Ford, both PR's board and Ford Women.

 

[anlabe32]

Lakshmi Menon: Nathalie Paris -> Women Paris

 

[birdlindo]

what is happening with ford.. seems like everyone is jumping ship

 

[lanvinray]

Irina Shipunova: Ford -> Elite NY

 

[CheshireCAT]

what is happening with ford.. seems like everyone is jumping ship

Seriously! Does anyone know what's going on with Ford. I feel like they've been losing some gems, especially PR's board.

 

[woemwoem]

Seriously! Does anyone know what's going on with Ford. I feel like they've been losing some gems, especially PR's board.

The girls who've left aren't currently in demand except for Kelava. Anna J and McNeil have name recognition but one girl seems to have turned her back on modeling and the other is having a tough time finding fashion relevance. Also Ford seems to be focusing on a lot of brand new girls. But there has been a lot of defections.
Posted via Mobile Device

 

[penny609]

Paul is more into his art gallery and I can't throw a stone to him for that...

 

[iloveyoumore]

Rosie Tupper seems to no longer be with Viva London or Paris. Does anyone know what's up with her?

 

[jchaussure]

Alana Zimmer Ford -> Women NY

 

[TREVOFASHIONISTO]

woah?!^ thats a surprise

 

[Mea Culpa]

IKR!?! She's been with Paul and crew since forever...
What's going on with Ford these days!?!

 

[birdlindo]

Anyone know why it seems it's all falling apart at ford ?

 

[TREVOFASHIONISTO]

probably the same with IMG, and that they are only focusing on their money and big editorial girls. Only IMG has a lot more money and strong editorial girls

 

[woemwoem]

They also have pushed forward a lot of new girls, so it seems like in addition to the proven stars on its board like Sigrid and Karmen, Ford is focusing on the new ones. But it is never good to lose girls en masse like this. A lot of the girls they've lost are not stars for sure, but Alana was a steady girl who still managed to book a few campaigns each season and some editorials. Models like that should not be underestimated.

 

[birdlindo]

Alana was a paul girl fom day one though, for her to leave is something. In terms of them focusing and bringing in the new girls, great but who have they broken since they started at ford. All these girls leaving regardless of status is not good sign. Question is has the Paul move for ford been successful ?

 

[saucer-like]

I would consider Cora to be a breakout star. Her profile has only gotten bigger since switching to Ford last year. She was only doing a handful of small shows until S/S12. Since then she was one of the top girls for F/W12 shows + nabbing the Chanel campaign.

There are quite a few girls who appear to be managed very well under Ford lately and I don't expect them to slow down any time soon.

Andie Arthur's career has been flourishing since she started 2 years ago and pretty much going in the direction that I would expect any young model's to progress (steadily picking up bigger shows each season, featured regularly in Teen Vogue and now onto international Vogues).

Even with Julia Nobis. Just as some were writing her off as "runway filler", she now has the LV campaign + spot on MDC's Top 50 under her belt and some stellar print work including VI cover over the past few months. Not so sure this would have been the case if things had not changed and she were still at Elite.

Surely Ford has gotten out of the rut (image-wise) it was in previously? I never envisioned nuFord truly competing with the likes of IMG, but I really believe that it's no longer a "second-class citizen" of NY agencies.

I don't think that the situation is as bad as being made out to be, precisely for the reasons stated above about which models have been leaving. No disrespect to them, but will these new placements at other agencies do much for them? Alana leaving is the only eyebrow-raiser to me.

 

[penny609]

I would consider Cora to be a breakout star. Her profile has only gotten bigger since switching to Ford last year. She was only doing a handful of small shows until S/S12. Since then she was one of the top girls for F/W12 shows + nabbing the Chanel campaign.

Cora is with Ford's "Women" division and not on Paul's board. Many people are talking about Paul's work here and I would say the second "sister division" at Ford has done quite well and silently over the past seasons. As for the campaigns and all, you can not always guess which agency booked what (unless you know something for sure, of course)...

 

[cologne_rocks]

^ I never understood the difference between Ford (PR) and Ford (Women). Of course different team, but both seem to focus the same direction, no? These two divisions seem not to have the aesthetical distinctions like Women NY and Women Direct, for example.

 

[penny609]

^ I never understood the difference between Ford (PR) and Ford (Women). Of course different team, but both seem to focus the same direction, no? These two divisions seem not to have the aesthetical distinctions like Women NY and Women Direct, for example.

At the beginning things were a little different but with time Paul's Ford board became a sort of patchwork mixing various kind of models while Ford Women which was supposed to be the more commercial board also signed models with fashion abilities (Cora, Allaire etc.).

The same could also be said about Women and Women Direct time ago, now Women Direct is back to its commercial purpose, though. But even there, you can say you have Women and Direct as the two ends and... Supreme right in the middle that mixes both.

Elite or New York Models also used to be unclear in a recent past. I remember well the days NYMM had its models divided between "Image" and "Women" before turning it into "Women" and "New Faces" (I bet at a certain moment they didn't know where to put a model like Ronja Furrer so their new classification system is more relevant).

On a side note:
Lydia Collins: Ford NY -> Elite NY