Beauty And Experience
IN STARK contrast to its usual campaigns - famous for marking out the 16 and 17-year old stars of the future - Prada has enlisted three established models, 34-year-old current face of Miu Miu Guinevere Van Seenus; 26-year-old Natasha Poly; and 29-year-old Vogue cover girl Elise Crombez, to star in its new campaign.
Shot as always by Steven Meisel, the new campaign puts the label's latest car-inspired collection of vintage silhouettes in exactly the place you'd expect to see it: a Fifties "gas station". "1950s hot rods and muscle cars with spiky rear fins and bodies emblazoned with flames reflect the design motifs in the collection," Prada explained in a statement. "The iconographic language of Americana is re-drawn through more than half a century of pop and style culture. The gas station is cast as a central symbol in this post-modern crossroads of new horizons and economic fulfilment, a stage set where fashion, fantasy and the promise of new discoveries collide."
Poly, Van Seenus and Crombez are joined by 23-year-old Meghan Collison; 19-year-old Ymre Stiekema; and 16-year-old Katryn Kruger in the colourful campaign
Maybe because of the bleached brows.
