Natasha Poly

[SugarMe]

Excellent! So happy for Natasha.

 

[khyrk]

OMG Shaking and crying!!!!!

 

[michelabella]

EXCLUSIVE: L’Oréal Paris Inks A Deal With Natasha Poly

Since making her grand entrée into the world of high fashion with a turn on the Emanuel Ungaro runway in 2004, there’s been no stopping Natasha Poly. The Russian-born beauty with the almondine eyes and high cheekbones has walked for everyone who is anyone and nabbed campaigns for Dolce & Gabbana, Alberta Ferretti, Givenchy, Jil Sander, and Gucci fragrances in the process. But as far as Poly’s concerned, she’s only just made it big. “I’ve been doing modeling for almost ten years and I’ve been working so hard to reach this moment,” she says of being named L’Oréal Paris’ newest spokesperson. “My dream came true. I’ve reached a point where I can actually send a message to people, saying to them, ‘You’re worth it—we’re worth it.” A L’Oréal user since early childhood—”my first exposure was the shampoos. The quality and the smell was so special,” she recalls—her first major beauty contract has perhaps been a long time coming; Poly wanted to be a professional makeup artist before she took up the catwalk full time. “I’ve always loved cosmetics and I always need to have my products backstage at fashion shows,” she says, products like L’Oréal’s Color Riche Lipstick in Red and its Voluminous Million Lashes Extra-Black mascara. “I curl my eyelashes and then apply this mascara; it really opens up the eyes.”


Poly’s first order of business for the French brand will be serving face time for its cult-classic Elnett hair spray—a fashion week essential—and its Preference hair color collection. An acolyte of Paris-based colorist Christophe Robin, Poly has been dyeing her hair varying shades of flaxen for the past five years and is diligent about post-dye job maintenance. “In my emergency kit, I have a mask from Kérastase,” she admits, mentioning that haircare and skincare are “the most important stuff” when it comes to keeping up appearances. “It’s my job—I always need to look good,” she says—even when she has to walk in back-to-back shows in four different cities. To keep her face from showing the wear and tear of the extra mileage, Poly swears by L’Oréal’s Youth Code Lumière. “It refreshes your skin. I massage it in every morning.”


Product swag aside, Poly is just generally excited to be a part of team L’Oréal, which already includes fellow supermodels Doutzen Kroes, Bianca Balti, Claudia Schiffer, Liya Kebede, and Barbara Palvin. “It’s beauty that’s approachable to everyone,” she says of the brand’s reach, “and it’s giving power to women of the world to be iconic and powerful and confident.” Watch the behind-the-scenes video for Poly’s first campaign above, and look out for her on the Versace runway tonight.
—Celia Ellenberg

http://www.style.com/beauty/beautyc...ve-loral-paris-inks-a-deal-with-natasha-poly/

 

[khyrk]

OMG I cant believe it. After what seemed like years of whining about her not getting a Beauty Campaign, now she lands L'Oreal. I wanna cry. So so so happy for her! :cries:

 

[diorelle]

It is about time!!!! She looks stunning!

 

[models_vlada]

I was about to post the samee !! A beauty campaign I was freaking out when i read it.
I'm wondering how it'll result... So happy for her, she def. deserves it.

 

[vogue28]

L'Oréal? Personally I couldn't have asked for more. Although I wonder how this effects contracts with other companies. It'll either close or open more opportunities. Vogue Paris is a faithful friend to L'Oréal, in terms of ads and promoting sales.

From the behind-the-scenes video, I cannot wait for the pictures to surface. The first one seems distorted, around the neck area, at least. But those colour ones seemed fabulous. Her face is perfect for this. Not to mention how much her personality shines.

Oh, and I love how Natasha's walking the top designers during Milan. That's the luxury of Poly's modeling status - choice.

Here's a HQ of Natasha's debut L'Oréal shot:



mynewsdesk.com

 

[tarsha]

Incredibly beautiful in this bts shot! Congrats to her L'Oreal contract!



Faceook/Vogue Russia

 

[tarsha]

http://www.style.com/beauty/beautyc...ve-loral-paris-inks-a-deal-with-natasha-poly/

L’Oréal Paris Inks A Deal With Natasha Poly

Since making her grand entrée into the world of high fashion with a turn on the Emanuel Ungaro runway in 2004, there’s been no stopping Natasha Poly. The Russian-born beauty with the almondine eyes and high cheekbones has walked for everyone who is anyone and nabbed campaigns for Dolce & Gabbana, Alberta Ferretti, Givenchy, Jil Sander, and Gucci fragrances in the process. But as far as Poly’s concerned, she’s only just made it big. “I’ve been doing modeling for almost ten years and I’ve been working so hard to reach this moment,” she says of being named L’Oréal Paris’ newest spokesperson. “My dream came true. I’ve reached a point where I can actually send a message to people, saying to them, ‘You’re worth it—we’re worth it.” A L’Oréal user since early childhood—”my first exposure was the shampoos. The quality and the smell was so special,” she recalls—her first major beauty contract has perhaps been a long time coming; Poly wanted to be a professional makeup artist before she took up the catwalk full time. “I’ve always loved cosmetics and I always need to have my products backstage at fashion shows,” she says, products like L’Oréal’s Color Riche Lipstick in Red and its Voluminous Million Lashes Extra-Black mascara. “I curl my eyelashes and then apply this mascara; it really opens up the eyes.”

Poly’s first order of business for the French brand will be serving face time for its cult-classic Elnett hair spray—a fashion week essential—and its Preference hair color collection. An acolyte of Paris-based colorist Christophe Robin, Poly has been dyeing her hair varying shades of flaxen for the past five years and is diligent about post-dye job maintenance. “In my emergency kit, I have a mask from Kérastase,” she admits, mentioning that haircare and skincare are “the most important stuff” when it comes to keeping up appearances. “It’s my job—I always need to look good,” she says—even when she has to walk in back-to-back shows in four different cities. To keep her face from showing the wear and tear of the extra mileage, Poly swears by L’Oréal’s Youth Code Lumière. “It refreshes your skin. I massage it in every morning.”

Product swag aside, Poly is just generally excited to be a part of team L’Oréal, which already includes fellow supermodels Doutzen Kroes, Bianca Balti, Claudia Schiffer, Liya Kebede, and Barbara Palvin. “It’s beauty that’s approachable to everyone,” she says of the brand’s reach, “and it’s giving power to women of the world to be iconic and powerful and confident.” Watch the behind-the-scenes video for Poly’s first campaign above, and look out for her on the Versace runway tonight.

style.com

 

[LagerfeldBoy]

L'Oreal? No Way!
Major congrats to Natasha!

 

[Zzyzx]

Finally! Long time over due. I just hope she keeps working high fashion even if she got the BIG bucks now.

 

[KatherineCouture]

Wow! L'Oréal campaign! Natasha really deserves it.

 

[Melancholybaby]

Shaking from happiness right now! She finally reached the only landmark she hadn't achieved so far in her career, a beauty contract! Natasha deserves every bit of this, her beauty and personality are a great addition to L' Oreal. On another note can't wait for her to see her at Versace tonight!

 

[khyrk]

I still can't believe it. Prada, L'Oreal, all in just a span of a few months. What's next? Should be VI.

 

[sanja]

 

[sanja]

 

[duncansdoll]

So happy for L'Oreal! And Prada was amazing

 

[KatherineCouture]

Versace show tonight Can't wait.

 

[Melly5525]

So happy for her that she got Loreal, its weird to me that hasnt gotten one till now feels like shes been a top model foreverAnd so happy shes added Prada to her roster of shows, I really love her Miuccias designs

 

[Teja]

I can't express with words how happy I am right now. She deserves it! Her face is so beautiful (those cheekbones!) so it was about time to get a beauty campaign. Next stop: Vogue Italia cover.