Pamela Anderson will be Vivienne Westwood’s poster girl for spring. Anderson will feature in Westwood’s spring campaign along with Westwood herself and Andreas Kronthaler, the designer’s husband and creative partner. Juergen Teller shot the trio on location at Anderson’s trailer in Malibu, and all four of Westwood’s clothing lines — Gold Label, Red Label, Anglomania and MAN — will be in the ads.
A spokesman for Westwood said the designer chose Anderson for the campaign after seeing the model and actress “look stunning” in a gold Lurex dress from Westwood’s Gold Label collection at her spring Red Label show in London in September. In addition to running in the February issues of selected fashion titles, images from the campaign will also be published in a coffee-table tome from Steidl, set for release this spring.
