Prada Launches Made-to-Measure Line

[khyrk]

ONE IN A MILLION: Prada used the occasion of men’s fashion week in Milan to launch made-to-measure men’s shirts that come in a whopping one million variations. Besides three different fits - classic, close-fitting and with pleats - customers can pick and mix different necklines, cuffs, pockets and fabrics, including the brand’s archival prints. The service is now available at Prada’s Milan Via Montenapoleone boutique. The wait? Four weeks.

Packaging for Prada’s made-to-measure shirts.



wwd

 

[BerlinRocks]

just like Jil Sander ....

but I don't see the point in doing this ...

Why Prada and Jil Sander are this times offering such a service ?
If you want something 'sur mesure' you don't go there, non ?!

French have Charvet !

 

[gius]

so.. the wait's one month
and they just do shirts. makes it more accessible than suits i think

..sounds nice ^^
i'm curious what kind of prints they have in their archive..