Replay S/S 2010: Ana Beatriz Barros, Andrew Smith & Philipp Schmidt by Chad Pitman

[AlbertNoir]

models.com

 

[Donatello89]

waow.....

 

[IAmLordZen]

I love the mood of the ad. Looks great too. Very atypical.

 

[D A N A]

The flares look funny
Anna looks so young i'm so happy to see her

 

[nothingless]

Love love love this campaign! Here's some more images.

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flickr.com/photos/wearereplay

 

[nothingless]

The first one is one of the print ads, from Glamour March 2010.

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replay.it

 

[starblood]

campaign looks totally unprofessional; awkward compositions, bleached colours... the red brand's font looks terrible. and I can't see the clothes properly in most of the photos.
BAD

 

[nothingless]

^ I disagree. I think the campaign gives a relaxed and fun atmosphere to the company/clothes - like a group of friends just hanging out and enjoying themselves. The bleached colors only add to the vintage, comfortable feel of it all, like the end of a hot summer's day.

Here's a few more shots:

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replay.it & flickr.com/photos/wearereplay

 

[nothingless]

Few more Replay shots that are new or larger than the ones posted before!

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replay.it

 

[nothingless]

Few more new Replay images!

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replay.it

 

[nothingless]

More HQ photos of the Replay campaign. The dark-haired girl is Renata Sozzi, I'm pretty sure.

HQs - Replay Spring/Summer 2010

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replay.it

 

[Flashbang]

repubblica.it