Jokes aside, Gucci officially released their new bag, the Softbit.
They will probably do their best to milk it as the new HIT bag.
Is this the last bag designed under Sabato's tenure? It was shown in the Prefall lookbook only however...I have the feeling this is designed by that bag designer from YSL who joined Gucci accessory design team from Bellettini input, that's why it was not shown in the SS25 show. Looks terribly cheap with that oversized clasp, leather looks low quality hide too...
2,5k for small size
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2,9k for large size
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