The two magazines were placed side-by-side in my store this morning, and it didn't immediately register in my mind that one was the Marie Claire offering. Posted via Mobile Device
Tried scouting for this on Wednesday, must have missed out, I didn't realise it was out today. From a video preview on Marie Claire's site, I'm even more anxious to see what they've served for a collections magazine.
Now I await Harper's Bazaar to publish something comparable - which I know would be a sensation.
Whenever I went back to buy one, they were gone from the shelf, so maybe they're not supposed to be on sale until tomorrow... this same place put their UK Elles out yesterday, when every other store had them today. But premature display of magazines is not something I'll complain about...
It's quite widely stocked here in London. I noticed even supermarkets that didn't stock Elle Collections had it. The content really is lifted almost directly from Elle however, there's even a section about shows/collections by numbers. Posted via Mobile Device
I picked up my issue today too, i am really pleasantly surprised at how fantastic the content is and I'm really enjoying the art direction of the issue, particularly on the themed trend pages, for me its definitely giving Elle Collections a run for its money!
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