Will Welch has been the editor of GQ for almost two years now, yet I still have zero clue as to what his (and Mobolaji Dawodu’s) creative vision is for the magazine.
GQ under Jim Nelson and Jim Moore was pretty staid and formulaic (almost every cover guy wore a variation of the Burberry trench coat, white shirt, and black pants ensemble) in their final years as editor and creative director, but at least you look at every page of the magazine and each guy there is unmistakably a GQ man.
I surely miss Details a lot more now.