Valentino S/S 2022 by Michael Bailey-Gates

[Deleted member 1957]

Nothing else but a disaster. Looks like promo shots for a CW show about a group of friends from Kansas, who arrive to the big city in the hopes of making their dreams come true…

Remember when Valentino’s campaigns made you dream of the perfect life? I was just at the Universal back lot and it’s anything but aspirational…

Looks like promo shots for a CW show about a group of friends from Kansas who arrive to the big city in the hopes of making their dreams come true…[/B]

Spot on!


His runway shows may be monotonous to an extent but the presentation , casting and styling is always elegant on the runway. Not sure why he cant recreate that in his campaigns, that elegant simplicity.

 

[Deleted member 1957]

I wonder what Mr. Valentino thinks of the direction his brand is taking

 

[Avonlea]

What's the point of booking her? Teenagers aren't interested in buying Valentino (if we assume they know such brand exists in the first place).

 

[Frederic01]

This is beyond cringey and lame. Who was responsible for this? And again, why was this filmed on the fake New York lot in L.A.? It looks pretentious and stupid and without any context whatsoever. The whole "fake movie set" aesthetic was done much better by Annie Leibovitz and Peter Lindbergh in previous shoots. The Lindbergh shoot with Jennifer Lawrence for Vanity Fair for example was absolute perfection. If you compare that to this, you realise that this is a SHEIN interpretation of that shoot.


VALENTINO

 

[Frederic01]

You can't even compare. This is SUBLIME. Bailey-Gates is not the right fit for Valentino, his work is way too pedestrian.


VANITYFAIR

 

[dior_couture1245]

I'm really getting sick of everything in fashion being DANCE. It's so freakin' corny.

Zendaya is, unfortunately, just a cheap looking girl. She's pretty, but there is absolutely nothing luxe about her look. She looks like a child.

 

[MulletProof]

And again, why was this filmed on the fake New York lot in L.A.?

cheaper than to fly all these people?

I just can’t with the name ‘Law Roach’.. I can’t get on board with that and of course the ANTM styling he promotes.. it consistently taints and cheapens everything.

I don’t mind dance if it’s serious, dramatic and even pretentious (Alexander McQueen in the early 00s, that kind of thing), anything but this commercial, 2-second GAP junk…

 

[dior_couture1245]

I don’t mind dance if it’s serious, dramatic and even pretentious (Alexander McQueen in the early 00s, that kind of thing), anything but this commercial, 2-second GAP junk…

The "They Shoot Horses, Don't They" show and this 2nd-rate GAP ad kind of dancing-as-empowerment aesthetic are two very different things, I completely agree.

 

[Frederic01]

VALENTINO

 

[dior_couture1245]

Oh, dear. Keeps getting worse.

 

[Avonlea]

That video looks like a tampons commercial

 

[THD96]

Brands and magazines need to set boundaries when they working with these celebrities. If I want to see Zendaya styled by LR I'll look her up on the Red carpet. When she appeared in the campaign I want an editorial stylist do the job not her personal one. And if they said no, then don't feature them, look for someone else. Have some boundaries, some standards. There are reasons why you don't see editorial/fashion show work as celebrities stylists and vice versa. I hate this trend that celebrities forcing their personal stylists into everything they do.

PPP, you don't alter Valentino to fit Zendaya, Zendaya alter herself to fit Valentino.

 

[Phuel]

^^^ With brands kowtowing to the twitter mob at every turn, they sure as hell wouldn’t dare dream to set boundaries to Zendaya the SM darling. Of course they’ll kowtow to her insisting on the Roach person on board.

cheaper than to fly all these people?

I just can’t with the name ‘Law Roach’.. I can’t get on board with that and of course the ANTM styling he promotes.. it consistently taints and cheapens everything.

I don’t mind dance if it’s serious, dramatic and even pretentious (Alexander McQueen in the early 00s, that kind of thing), anything but this commercial, 2-second GAP junk…

But all the subpar, 10th-rate ModelMayhem, ANTM-level of soap opera modelling, mid-range department-store junior headcount diversity and inclusivity, musical theatre song-and-dance ponyshow-- along with the Edina Monsoon/Sasha Baron Cohen’s Bruno caricatures we all LOL’ed at 20 years ago, are the very real standards of today… LOL… weeps.

(The last choreographed show worthy of remembrance was the Karol Armitage for Marc with a cast that included dancers, was very good. When I think of the poor guys made to dance like monkeys for Prada and Marni shows, I weep x LOL at the travesty fashion has become.)

 

[RedSmokeRise]

I think the only thing this campaign highlights is how much of eye-sore PPP's color palettes have been for the past several years.

 

[dior_couture1245]

(The last choreographed show worthy of remembrance was the Karol Armitage for Marc with a cast that included dancers, was very good. When I think of the poor guys made to dance like monkeys for Prada and Marni shows, I weep x LOL at the travesty fashion has become.)

Yes, that was a superb show. Marc, despite being kind of trainwreck these days, still does have an eye for the truly sophisticated. Dance is one of those mediums that teeters so delicately on the edge of beauty and cringe. Takes very tasteful people to keep it on the right side.

Dancing like monkeys is the perfect description of this trend, though. Watching these awkward, useless models dance around is so painful. PAINFUL. Vogue loves doing these vids, too, recently. And then you throw in these other "professional" dancers who act like they're saving the world through their ART. It's more eyeroll than I can bear.

 

[dior_couture1245]

I think the only thing this campaign highlights is how much of eye-sore PPP's color palettes have been for the past several years.

He thinks he's a Lacroix with his "surprising" color combinations.

He is not.

 

[helmutnotdead]

I've just seen the video and oh my god... I love Daya but this is truly embarrasing. And her stylist is such a fame-wh*re.

 

[franceslions]

Scrolling this campaign and suddenly had the need to search in my old archives Valentino SS 1992 ads with Nadege, Karen and Yasmeen. My eyes needed some fashion-relief

 

[Frederic01]

VALENTINO

 

[dfwn2n]

He’s running out of ideas