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why are you guys debating whether she's inspired by Jane Birkin or Jean Shrimpton?
She's mentioned both in interviews, depending on her outfits she channels one or the other, and when you look at pics of Jane and Jean you can clearly see the resemblance with Alexa.

Alexa Chung en Chanel
Au premier rang du défilé Chanel haute couture automne-hiver 2012-2013, la jeune socialite britannique portait une jupe classique en tweed accessoirisée d’un pull large emprunté au vestiaire masculin. Vogue.fr