I understand what he wanted to do and I get the vision behind this revamp…But he is not hitting the jackpot this time.
The kind of very opulent, 70’s inspired a bit American Gigolo meets Tom Ford energy is a good idea to put Bally back on the map but you needs to leave the trashiness of those dresses behind if you want to make a good impact.
Trashiness without the humor is not fun. Here, it’s very « premier degré ».
There’s something very odd about the styling of this collection. I don’t know what Cortina did but it’s very unbalanced. That being said, the bags and shoes are perfect, timeless and sexy. The new logo is good and I’m excited to see the campaign and how everything will develop.
The pink dress and the loose pants and shirts ensemble are really great!