From today's WWD discussing the upcoming Fall campaigns.
Anyone know if this is Carmen Maria Hillestad? I can't be sure from just the little picture.
The Puma-backed Nuala brand, a collaboration with model Christy Turlington, has been refreshed for fall with new ads designed by Base, a New York agency. There are four images in the campaign, all of which show model Carmen Maria alone in a subdued light and relaxed poses.
“We deliberately went with a more sophisticated look for fall,” said Rebecca Dobrick, international brand manager for Nuala. “The model we used has an otherworldly presence and expresses the physical essence of what Nuala is about.” She said while past campaigns featured a few models in social settings, this season the brand decided to focus on one model and the more “introspective” qualities of Nuala. Now in its eighth season, Nuala is inspired by yoga, but is marketed as contemporary sportswear with a comfort feel, she noted.
Anyone know if this is Carmen Maria Hillestad? I can't be sure from just the little picture.