Chanel F/W 2024.25 : Margaret Qualley by Inez van Lamsweerde & Vinoodh Matadin

[chrisand489]

I really have no idea who is this lady...
Maybe this is another work by Inez & Vinoodh...?

(Elle website AD Banner)

 

[Jvo723]

Billie Eilish?

 

[chrisand489]

Billie Eilish?

I…don’t think so😅
Looks more like Margaret Qualley to me

 

[vogue28]

My first thought was also Billie Eilish, even more so in the second shot. Margaret Qualley? After such a stunning S/S 2024 campaign with Riley and Rianne, I can't say I'm liking the look of this...

 

[chrisand489]

I really have no idea who is this lady...
Maybe this is another work by Inez & Vinoodh...?
View attachment 1289888View attachment 1289889
(Elle website AD Banner)

I think this is Margaret Qualley

 

[tigerrouge]

Might as well just commission a cartoon featuring French stereotypes, it would get their highly evolved message across while appealing to the younger audience they seek to connect with.

 

[MModa]

The last photograph posted looks great. I am sure the results will look more appealing in high resolution and in full size. Hopefully, the ad campaign is shot by Inez & Vinoodh again.

 

[Overindulgence]

I honestly like it; it's fun and I think it would get my attention on a mag page or billboard. The campaigns under Virgjnie always elevated the collection's show because it has its own styling/energy/story which I wish the show itself had (in all honesty I can't even recall what this show looked like but this campaign is at least memorable already).

 

[Creative]

They are so so so so so lost. Crazy to see Chanel like this.

 

[NakedAndAfraid]

I see Billie Eilish styled to look like Loli Bahia in a wig. A bit puzzling if it's indeed Billie.

 

[Lola701]

Wow! That’s bad! Worst than the space age campaign from 2013.
It’s a pity because this was probably Virginie’s best collection.

 

[iwaitforasign]

Maybe it’s Eva Komuves

 

[JeanAvril]

Looks like I&V eds from 90's era Vogue. Deeply unsettling.

 

[WAVES]

it’s obviously Margaret Qualley - that campaign with Claudia photographed by Karl wearing a black wig was definitely on the mood board!
it’s not bad.. I need better pictures.

 

[chrisand489]

I was right, this is Margaret Qualley!!

(Elle Digital)

 

[Kite]

It's a shame that the backdrops are seemingly extremely fake flat backdrops but I like the cinematic vibe.

 

[tigerrouge]

At best, it gives the vibe of being in a weird dream - at worst, it looks extremely flat and fake.

Chanel, if you don't like fakes, then don't resort to being one yourself.

 

[fashionlov]

In my opinion the 'Swansong' editorial with Lulu Tenney and Angelina Kendall would have been a better campaign than this. The setting, the retro style of the images, the glam, the references to the 20s

 

[FashionPower]

Glad they ditched those horrendous big hats shown in the collection. Whoever styled the needs to be slapped. I like the cinematic vibe of the campaign but Margaret cosplayed as Lisa makes me laugh so hard. I hope they scrap the whole Marseille collection for the campaign and show something different.

 

[Urban Stylin]

Looks interesting but somewhats dated. It looks like it was made when filters had just been discovered by photographers.