Christian Dior S/S 2021 by Elina Kechicheva

Discussion in 'Ad Campaigns' started by TZ001, Jan 8, 2021.

  1. Fiercification

    Fiercification Well-Known Member

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    Yup, even Fabien couldn't save this one. The photography is quite good as well (I'm not familiar with this woman's work I must say), but the problem comes when you look at the clothes, basic styling (you need to elevate MGC's rags, you should know by now Elin, but I don't expect anything good from you TBH) and in particular the models, who bring nothing to the imagery. Blah.
     
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  2. Benn98

    Benn98 Well-Known Member

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    [​IMG]

    Madame Figaro Digital Edition
     
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  3. 9sete

    9sete Active Member

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    [​IMG] [​IMG]
    Elle Digital Edition
     
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  4. Riseup

    Riseup Well-Known Member

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    Sublime. In love with this. Hopefully they’ll continue to experiment with these photographers, cause we were sick of Ruth and Selena looking stale over and over again.
     
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  5. 9sete

    9sete Active Member

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    [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG] [​IMG]
    dior.com
     
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  6. tigerrouge

    tigerrouge don't look down

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    The energy level is set at "odalisque" but in terms of the colours and textures, this is probably going to be one of the better campaigns we're going to see this season.
     
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  7. JohannesL

    JohannesL Well-Known Member

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    Along with the previous HC presentation, this is easily the best ad of her tenure, even the clothes look good!
     
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  8. Kite

    Kite Well-Known Member

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    I dont understand you guys!

    You b*tch when its basic and then b*tch when its actually a concept. What do you WANT!

    The clothes are rubbish, we know, but at least its SOMETHING! Escapism, beauty, a but of fun. What more do you want? Also a great opportunity for a pretty unknown new female photographer!
     
  9. WAVES

    WAVES Well-Known Member

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    now that we can see the full campaign it is gorgeous indeed. the (saturated) colours look so regal and the Caravaggio/ Renaissance inspiration makes it... sumptuous.

    nevertheless, it screams Valentino to me (because they did several similar campaigns and a very specific one that was also inspired by paintings... by I&V, Fall 2013)

    also, what’s up with all the new faces? UGH couldn’t they have hired a couple of high profiled models to be on the campaign as well? it’s like Marc Jacobs by Meisel latest campaigns I can never identify anyone (I’m not a true model connoisseur I’ll admit I have my favourites and that’s it).

    they should have never split these two: MGC and Pierpaolo.
     
    #29 WAVES, Jan 18, 2021
    Last edited: Jan 18, 2021
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  10. Scotty

    Scotty Well-Known Member

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    Nothing this woman does will ever impress me.
     
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  11. Style Savvy

    Style Savvy Well-Known Member

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    The campaign does a great job in making the awful clothes look decent.
     
  12. KayKei

    KayKei New Member

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    I love the images, so beautiful. The only downside from this campaign are the models. The models are giving me nothing. Casting skilled models would've elevated this campaign.
     
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  13. WAVES

    WAVES Well-Known Member

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    couldn’t agree more!
     
  14. zoom

    zoom Well-Known Member

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    finally! something at Dior that works a bit in their favor. sharp branding would adopt this campaign look moving forward for a bit. elevates the current pedestrian nature of this once storied house.
     
  15. elina kechicheva

    elina kechicheva New Member

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    Manager here.. memory lapse perhaps?

    2007-campaign-ad-dolce-26-gabbana-132020_1063_850.jpg 310615-800w.jpg dolce & gabbana fall winter 2006 06.jpg 1-Christian-Dior-Spring-Summer-2021-by-RUNWAY-MAGAZINE.jpg 6-Christian-Dior-Spring-Summer-2021-by-RUNWAY-MAGAZINE.jpg DIOR-SS21-Elina-Kechichevna-01.jpg
    designscene + personal photo archives
     
  16. TianCouture

    TianCouture Well-Known Member

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  17. FashionMuseDior

    FashionMuseDior Well-Known Member

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    I guess the designer being italian and the clothes having a slight Gianfranco Ferre era reference to it.

    I love this campaign! I'm usually demanding when it comes to Dior but this is really nice and refreshing.
     

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