cK Calvin Klein F/W 12.13 : Lara Stone, Liu Wen & Myles Crosby by Mert & Marcus

[visualoptimism]

wwd

 

[Flashbang]

STONE’S THROW: Lara Stone, who has been the face of Calvin Klein campaigns since fall 2010, continues in that role this fall. Mert Alas and Marcus Piggott photographed Stone with model Tyson Ballou for Calvin Klein Collection, and alongside models Liu Wen and Myles Crosby for CK Calvin Klein. Steven Klein shot the Dutch model with Crosby and Janis Ancens for Calvin Klein Jeans, and Patrick Demarchelier photographed her and Sean O’Pry for the CK Calvin Klein Watch & Jewelry ads. Meanwhile, Daniel Jackson shot the (Stone-less) Calvin Klein white label campaign with models Edita Vilkeviciute and Mathias Lauridsen. CKI’s in-house advertising agency CRK spearheaded the production of the campaigns, working with consulting creative director Fabien Baron. Overall, CKI will advertise in 34 countries this fall with print, digital, outdoor and cinema placements. The digital spend continues to increase, and, for fall, represents 24 percent of the overall marketing budget, up 1 percent from spring.

wwd.com

 

[MON]

They look like a Hollywood couple being photographed after eating dinner on some fancy resto!

 

[TeeVanity]

^ Agree. It's such a nice campaign.

 

[Starry]

Looks nice! Can't wait to see Liu Wen's image.

Thanks for posting this!

 

[Street_a_Licious]

why does she look so sad while he looks entirely indifferent?

 

[ParisFashionMuse]

looks sorta depressing

 

[anlabe32]

I'm kind of done with Lara for Calvin. I hope her contract expires soon.
This campaign is all kinds of boring tbh.

 

[Wolkfolk]

I'm starting to feel like all her CK campaigns are different variations of the same season and inspiration.

 

[Lee MG Tisci]

what's with Lara's face? she looks sad/scared
i don't get it.. maybe she's being kidnapped by that guy!

 

[Forrest]

I'm kind of done with Lara for Calvin. I hope her contract expires soon.
This campaign is all kinds of boring tbh.

I believe the contract was for two years or two seasons, but they just keep renewing it with a season(s?)/year(s). I don't mind. I think Lara is CK, but this one is my least favourite of the lines this seaosn.

other shot:

models.com

 

[JoeHsiang]

new shots

styleandfashion

 

[JoeHsiang]

via coolfish@modernparty

 

[gilsa0870]

tao-book

 

[Flashbang]

downmagaz.ws (GQ India November)