Coach has really picked up their game for their advertising lately (their last Madison ad campaign was good also), as they should, since they are primed to pick up more customers during the economic downturn ie those who still want a well crafted leather bag, but don't want to pay $500-750+ for it. Same as J.Crew. So fresh and the bag looks gorgeous and buttery. I'm also loving their Hermes "inspired" (and I use the term loosely) bangles. Gorgeous and vibrant and a nice shift from the other ads which are so stark and angular and gloomy. This ad makes me want to buy the bag, so I guess they've achieved their goal 
