set your eyes on Zegna, Dom is taking control
extracts from wwd
NEW YORK — Domenico De Sole has given up one board seat and gained another.
De Sole on Friday resigned as a director of Procter & Gamble Co. to avoid any appearance of conflict of interest arising from the beauty deal that he and Tom Ford made Tuesday with rival Estée Lauder Cos. Meanwhile, he has joined the board of Italian men’s wear brand Ermenegildo Zegna SpA.
De Sole, 61, has been a P&G director for four years. A spokeswoman for De Sole stressed that he decided on his own that it would be prudent to resign, rather than risk even the appearance of a conflict. She added that De Sole had informed the board in advance of business partner Tom Ford’s plans to make a deal with Lauder, and he kept the board apprised.
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Meanwhile, Zegna sees De Sole as key to its plans to evolve from a men’s wear leader to a preeminent global brand.
In an exclusive interview at the company’s offices here last week, Zegna co-ceo Gildo Zegna put months of speculation to rest when he simultaneously confirmed the official addition of De Sole to the Zegna board and squelched rumors the De Sole connection would eventually lead to a Zegna-produced Tom Ford men’s collection.
“The Zegna family wants to create more value to the Zegna brand and Domenico will help us do that,” said Zegna. “My responsibility is to Zegna and to utilize De Sole as a partner….He will make us better managers and thus a better brand so that we can maintain [market] leadership.”
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Over the past five years Zegna has taken aggressive steps to increase its revenue and visibility by developing product extensions, such as its footwear collection, produced through a joint venture with Ferragamo; the launch of the trendier Z Zegna line, and most recently an eyewear license with Italian manufacturer De Rigo.
extracts from wwd

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