Discussion: The State of Kering

[fashionisnotfunanymore]

My prediction: Demna will beat Sabato but his Gucci will not replicate the success of Alessandro Michele’s or Frida Giannini’s earlier tenures—let alone invite any comparison to Tom Ford. Gucci will continue to falter until Saint Laurent emerges as Kering’s flagship brand. If Maria Grazia Chiuri manages to carry over her commercial appeal from Dior back to Valentino, we could see a new hierarchy take shape. YSL > Valentino > Gucci by year 2030.