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Erin Wasson; Fashion’s Darling is our Favorite Designer
Accidental model Erin Wasson has moved on to life’s second act—as a designer, a surfer, and much more than a pretty face.
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Despite being almost alarmingly tall, lean and beautiful, Erin Wasson is the opposite of what one expects a supermodel to be. Seated at a picnic table in the garden of Roberta’s, a homey Italian restaurant in Bushwick (Brooklyn’s newest hipster destination neighborhood), she’s clad in cut-off shorts, a vintage blazer, and boots. Her long, sun-kissed tresses are un-coiffed and tied into a sloppy bun. There are no assistants around to hurl a Blackberry at. No weird “international” accent. No pretensions whatsoever. Wasson is the kind of chick you want to pass a bottle of booze with on a stoop in the LES or the beach in Venice.
It’s been a few years now since Wasson ditched the catwalk—where she’d walked for Chloe and Gucci, among others—altogether. In the interim, she’s kept busy by staying true to her heart and indulging in her true passions: surfing, spinning vinyl—and now designing a line of clothes for RVCA, the surf and skate label that epitomizes the kick-back Southern California lifestyle she so beautifully embodies. The debut Erin Wasson x RVCA collection proved so successful that Barneys requested she expand the line, and add more pieces. Not bad for a fashion design rookie.
“I’m a real sponge,” Wasson says, sipping a glass of pale pink wine. “I take in stuff wherever I am, whatever I am doing—at a concert or at an airport. The great thing about RVCA is you’ve got musicians, surfers, artists and all sorts of creative types living under one roof.” The label’s founder and Creative Director PM Tenore is thrilled to count Wasson as part of the RVCA family. “After getting to spend time with Erin at RVCA gatherings, I realized how full of life and down to earth she really is,” Tenore says. “This collaboration feels truly genuine – an organic approach to fashion.”
Wasson lives a bi-coastal, yin and yang life, shuttling between homes in Venice and the East Village. “I always joke that I have two separate wardrobes,” she says. “It’s two different states of mind and different ways of doing things. I work, hustle and run around in New York and get my rocks off, and I go back to LA and I’m Zen and go to bed way early and wake up way early.” This dynamic juxtaposition is threaded through her RVCA collection. The clothes - blazers, cut off denim, tank tops - are as casually cool as Wasson herself.
After leaving the runway five years ago, fresh from a divorce, Wasson bought a secondhand Bronco in Brooklyn for $1000 cash and hit the road. When she landed in Venice Beach, she decided to stay. She first learned to surf in Vancouver Island, Canada. “It was 40 degrees outside and my friends gave me this thick wetsuit,” she recalls. “I took a 9 foot board out the first time. I never did the foam top. I refused. I said, ‘give me a f*cking board and I’ll figure it out.’” Wasson now owns five boards and has a half-pipe in her backyard. She jets to Maui regularly to catch waves. “Surfing is the most humbling sport out there. There are so many elements. You spend a lot of time learning the ocean itself. It’s not even about catching a wave. It’s about understanding how the sets roll in and respecting the water because it’s f*cking powerful and really intimidating.”
A natural athlete, Wasson grew up in Dallas playing AAU level basketball for a decade. She planned on a career in the WMBA. “I lived for basketball. During those times, I was super competitive. My life was basketball and I got burnt out.” Wasson says she no longer feels competitive, whether in the water or in front of a camera. “My mantra these days is ‘Less me, more we.” That’s about as non competitive as you can get. RVCA taught me that, working in such a collaborative world. You can’t get anywhere without other people.”
Wasson was thrown into modeling when her father sent her photograph to a model contest in the Dallas Morning News. Wasson had no clue he’d had done that, and was understandably surprised when she got the call: she’d won the whole thing. At 17, with her 28-year-old artist husband in tow, she moved to Brooklyn. Soon she was being shot by Mario Testino and Ellen von Unwerth and landed on covers of French Vogue and Elle. “I was traveling like a chicken with my head cut off,” she recounts with a laugh. “Fashion is a weird environment. But I wouldn’t be here if it wasn’t for fashion. You’re lucky as a model because you’re really part of the creative process. Every step that I’ve walked has helped me parlay more knowledge into doing RVCA. But I did it. I bought the tee shirt. It was awesome.” These days, Wasson, an SPCA volunteer, is most content to spend time with her five dogs. The newest addition, a pit bull named Cream, loafs at her feet. “Isn’t Cream sexy? Sometimes I get turned on.” she jokes, stroking his head. “He’s so muscular and lean.”
Wasson is already designing her next collection for RVCA, and hopes to stay around for the long run. “RVCA feels like we are this f*cking fun little tribe that is making something happen,” she beams. “And there’s more to come.”
She leans back in her chair, all long arms and legs, and smiles. Wasson is exactly where she wants to be in life. “I want to be able to connect with people and find like-minded people out there,” she declares with glee. “I’m an educated, articulate girl who wants to say something. I have a voice now. I’m not just this picture.”
—Peter Davis
who was her 28 year old husband from the article above??