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Fit Revolution

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Hi guys, this is my first post here, so excuse me if I have placed it in the wrong section. ;)

There is a fantastic article in the Wall Street Journal today discussing Cricket Lee and her crusade to standardize fit.

Ms. Lee who along with the rest of us was tired of trying on ten different pair of the same size pants to find the right fit.

For the sake of brevity, she has developed a model she calls Fitlogic that narrows woman's shapes down to three numbered categories.

#1 is for a straight shape that would include the "apple shape"

#2 is for the curvy "hourglass" shape

#3 is for the "pear" shape

I highly recommend the article. Click here to view it in it's entirety and to see a video demonstration.

I think many of us have wished for something like this before, I really hope she is successful!
 
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very interesting.
thank you for posting fashion sensei :)

so fitlogic is generally tailored for below waist sizing. i wonder if ms.lee will develop an above waist sizing.
 
I'm not really sure, but I did find a link to manufacturers who use her license to create their pants. They aren't anything to knock your socks off, but maybe they look great on.
 
Here, in Spain, the goverment is implanting a similar system in the near future. It's causing a lot of protests because most women consider the norm degrading.
 
Very interesting. I would like to know how it works when it's rolled out.

BTW, I checked out your blog. It's really good. ;)
 

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