Gucci Pre-Fall 2010 : Raquel Zimmermann and Joan Smalls by Mert & Marcus

[JSYK]

they're actually wearing pre-Fall in both shots... i don't think this is the FW10 campaign

though it's possible that the F/W ads will simply a continuation of the same set idk

 

[Kanna]

^ I think so too.

That looks great!

 

[TREVOFASHIONISTO]

Yes they are Pre-Fall

wwd/style.it

 

[Squizree]

So they're advertising the wrong clothes? Mind you people don't know this so it's just to get them inside the boutique.

 

[maxlinden]

AHHHH JOAN has 2 campaigns now
im sooo proud of her
this looks ultra lux, fabulous, and chic
Raquel look AMAZING
This

 

[Alien Sex Friend]

Raquel looks very Kate Moss in these, at least to me she does!

you just obsedved what everyone is looking the same way on M&M pictures? always same make-up (and, i suppose, make-up artist providing it) always no eyebrows, tanned skin, cat eye, liner, false lashes. it makes kate moss, raquel, jennifer lopez, madonna looking as one woman.

and isnt that pre-fall campaign, actually, or gucci finally admits what the market is depressed and they just dont have money on another clueless interseasonal campaign? if so - Bravo for end up putting on dog.

all the campaign makes me wanting to take a shower (especially another girl- "victim of the tan") clothes arent bad overall , what`s actually surprising, since i even cant recall any emotion toward f/w 2010 Gucci runway collection. so whats why i wonder about pre-fall.

 

[testinofan]

This campaing is very this style



MODA

 

[LabelWhore4]

I might not like the look of the ads but I love that Joan is there. I actually cried a little when I saw them....... I'm such a pu**y

 

[Squizree]

I think this might be the PreFall campaign...

 

[ad041715]

I haven't seen such a magnificent pre-fall campaign ever since the Dolce & Gabbana ones with Stam and Caroline. I love the setting!

 

[naya]

Joan!? This is great...even though it's not the mainline.

 

[LagerfeldBoy]

Even if it's not mainline, it easily could so be and it wouldn't matter because it looks so good. Very Gucci. Plus, great for Joan nabbing it!

 

[khyrk]

I actually like this.

 

[jeremydante]

love, love, love

 

[Carla-A]

Joan Could she get any more gorgeous and sultry..?
The campaign per se is beautiful, amazing colors and scenery.

 

[helmut.newton]

Raquel looks amazing but Joan not so much. I do not really see her as a 'Gucci girl'. For me she looks competely out of place here. I would have preferred to see Freja in this.

 

[MON]

This is ad is just breathtaking! Love to see Raquel & Joan! Finally a different scenery for Gucci after the swimming pools outbreak. Love the whole thing!

 

[Flashbang]

According to yvymag, the male model is Nikola Jovanovic.

 

[cottonmouth13]

Geez! I thought this was the mainline campaign! Oh well, this looks great! Joan Smalls is unexpected! She & Raquel make a good pair. Wonder who lensed this. Mert & Marcus???

 

[Salvatore]

Nice advertisement actually .