Hermès S/S 2014 : Diana Moldovan, Yumi Lambert & Sean O'Pry by Hans Silvester

[Moofins]

Sorry, it's a little too 'Fern Gully' for my liking.

My first thought was Thumbelina.

 

[ad041715]

So happy for Diana!

 

[Ortemis]

Yumi looks so beautiful and striking. Her shots are the best. <3

 

[TianSoFine]

I've always loved Hermes campaigns but I feel like this one looks cheap. I think Diana is a great fit for Hermes but this campaign just doesn't work for me.

 

[jemina]

I'm in love

 

[Avogadro]

Compared with previous seasons,I am disappointed cause this looks so cheap.The dark color is to blame.
I only like the pic that Yumi poses like a butterfly.

 

[LRlovesDaria]

Sean O'pry for Hermès S/S 2014 Menswear



GQ France February

 

[foretts]

I love that picture of yumi with the wrapped scarf beautiful just like a butterfly. her expression kinda reminds me of jacquelyn jablonski.

 

[Tiffannie]

the models look great but the ad looks more like an amateur photoshoot. I think it's the colors

 

[ad31214]

Considering the show was near absolute perfection, I find myself really disappointed here. Hermés always manages to let me down with their ad campaigns, but this is the lowest blow for sure.

 

[tentalicious]

by hans silvester :/

 

[subway 123]

Also Estee Rammant

Christophe Lemaire (Designer)
Hans Silvester (Photographer)
Beat Bolliger (Fashion Editor/Stylist)
Odile Gilbert (Hair Stylist)
Karim Rahman (Makeup Artist)



models.com

 

[Omnis]

Why on earth are they suddenly switching to an "unknown" photographer and "B-list" models? They replaced the entire team.

 

[ad31214]

Why on earth are they suddenly switching to an "unknown" photographer and "B-list" models? They replaced the entire team.

No clue. Goldberg always worked wonderfully for the brand, I don't really consider Diana "B-list" especially with her sudden resurgence on the scene, but Yumi is quite random in my opinion and the weaker link.

 

[faywray]

I'm in love with this campaign. Especially Yumi Lambert's fairy image!

 

[HeatherAnne]

On top of the corniness you can barely see the clothes. This was such a beautiful collection, there were backstage pictures that would have made a better campaign.

 

[DelicateFlower]

If they were going for the whole Fern Tree Gully (I loved that quip)/Flower (Jungle?) Fairies thing, then they should have photographed the models as if they were unaware of being observed.

And I agree, they should have shown the clothes more. It's a completely missed opportunity to show off some fantastical clothes in a fantastical way.

Instead, it's got a slightly Terry Richardson Pirelli calendar vibe to it.

Nice concept, shame about the execution.

 

[Flashbang]

Full campaign



Facebook/Hermes

 

[Zorka]

Flashbang, THANK YOU soooo much for those HQs, the whole campaign is amazing!