How the Internet is Affecting the Fashion Industry

Discussion in 'Fashion... In Depth' started by softgrey, Jun 23, 2010.

  1. fashionista-ta

    fashionista-ta Well-Known Member

    Joined:
    Jul 14, 2005
    Messages:
    16,738
    Likes Received:
    325
    ^ I think they still are ... and I suppose it is because it's hard to look exclusive on the Internet.
     
  2. Myriah S

    Myriah S New Member

    Joined:
    Jan 6, 2015
    Messages:
    46
    Likes Received:
    0
    certain designers *cough* karl legerfeld *cough* raf simons *cough* among others have an aversion to the internet.

    refusing to sell clothes online etc.

    INSISTING on the fear that their brand will somehow collapse and die off if they start selling clothes online.

    when in reality all it would do is generate more income.

    as the old, resistant ones will begin croaking, it is my expectation that the CEO's and owners of the future will finally accept that the internet is not their enemy, and we will begin to see high fashion being sold online as well.

    the internet is undoubtedly the future. and the further we get into the future, the more inevitable this fact becomes.
     
  3. fashionista-ta

    fashionista-ta Well-Known Member

    Joined:
    Jul 14, 2005
    Messages:
    16,738
    Likes Received:
    325
    ^ Karl is old, there's no denying that, but Raf? Raf is 46--that's Gen X. Unless he's very unlucky, he won't be 'croaking' anytime soon.
     
  4. Myriah S

    Myriah S New Member

    Joined:
    Jan 6, 2015
    Messages:
    46
    Likes Received:
    0
    I wan't sending death wishes to them lol

    but I'm looking forward to a time when people who are open minded and keeping up with times, will take over those big fashion houses we all love.
     
  5. squilliam

    squilliam Member

    Joined:
    Nov 12, 2014
    Messages:
    741
    Likes Received:
    21
    Internet leads to fast fashion, and also the loss of the air of exclusivity. And since the designs would shown so quickly they would be copied so quickly. Besides, some people think social media and most of the Internet is mediocre (this quote sums it up: "instagram is twitter for people who can't read". Some of these historic fashion houses don't want to be associated with the modern brainless youth ruling the net, they're catering to older customers who are not as dependent on the Internet. Also, considering the relationship chanel likes to create with its clientele, they may feel that online shopping would hinder the nurturing of such a relationship
     
  6. MissMagAddict

    MissMagAddict The future is stupid

    Joined:
    Feb 2, 2005
    Messages:
    26,291
    Likes Received:
    797
    US Harper’s Bazaar 2000
    Betts was so ahead of her time.
    Read her comment.

     
    Phuel and tatouejeremie like this.

Share This Page

  1. This site uses cookies to help personalise content, tailor your experience and to keep you logged in if you register.
    By continuing to use this site, you are consenting to our use of cookies.
    Dismiss Notice
monitoring_string = "058526dd2635cb6818386bfd373b82a4"