Dear all, I am interested on create interesting topics of discussion. I would really appreciate your input on my threads. So... Being a relatively young industry, the fashion one is closely related with customer satisfaction and social change. In today's world, Brands of all market levels focus their efforts on product release and not the consumer, ending up with an outdated retailing format which does not cater for the new wave of fluid customer. At the same time, people do not seem to follow the fashion industry as much as they use to due to the lack of creativity from diluted fast fashion collections adopted from the runways. I would like to know your opinion about the actual fashion industry and the issues related with the connection between fashion brands and final consumers. Please give your opinion and expand the topic as much as you can. Would you agree that brands need to put more effort on creativity and customer connection? What do you think about today's creativity from collections on runways? Do you think the fashion industry is too fast? Does the costumer want a deeper connection and experience from clothes & brands? Thank you for your opinions.