the quality depends on the item.
the shirts are very soft + stretchy + i've had no problems with the ones i have (from spring + the new fall ones..) ...
someone had a zipper come off of their track jacket from the spring line..(but mine hasn't...yet)
they had HUGE problems with the $40 beater tanks that were embroidered (the cotton was so soft + the embroidery so heavy that little holes were appearing around the letters if you put too much stress on it..) ... but i also know people who haven't had ANY problems with their tanks ..
i have the cashmere hoodie from the spring collection, i've worn it a lot + it's still holding up nicely...but i know someone who had it + the hood started to unravel! (she sent it back to the company + they fixed it for her.)
i know some people love the jeans (but the sizing is seriously ALL OVER THE PLACE)...but the cotton pants tend to strech + not fit the same after you wear them a lot......
...but the company itself is fine in my book, because i was able to send two of the tanks i have that had holes back + they replaced them + sent me a free promo tank....if your item was supposed to come with something it didn't (like someone bought a blazer + the pin was gone), they'll find one + send it to you....
so, i think the prices are a LITTLE inflated for what you might get.....you know? i guess it depends on the item, really, or just the luck of the draw........but they're not that bad considering some of the stuff is really great + if there's a problem, the company will probably beable to help you out......