Loewe Mens F/W 15.16 by Steven Meisel

[Melancholybaby]

wwd.com

 

[Benn98]

Is that two guys, or...
It's just strange to see a brand embrace homosexuality like this I guess. Anyway, I don't understand how that shot forms part of the campaign.

 

[VogueGirl8910]

Is real that ad with the Meisel's autoportrait?

 

[Melancholybaby]

Is that two guys, or...
It's just strange to see a brand embrace homosexuality like this I guess.

Yes, one of them is Steven Meisel. And I don't see what's strange about it. If we can see a man ready to perform oral sex to a woman with shaved "G" pubes, why can't we have two men kissing?

 

[Lola701]

I wonder if this ad will be all over Paris this time with that Kiss. It will be very very controversial if that's the case.
It's good, but why showing the F/W 2015 ad? We haven't seen the collection yet!

 

[Nepenthes]

The kiss shot will definitely be controversial and looks quite cinematic but I don't understand how the whole thing works as a campaign.

 

[Benn98]

I wonder if this ad will be all over Paris this time with that Kiss. It will be very very controversial if that's the case.
It's good, but why showing the F/W 2015 ad? We haven't seen the collection yet!

They did the same thing with the women's line featuring Julia Nobis. That campaign hit the Paris streets prior to the runway show. Guess this is a new thing then. Problem is, what if everybody starts doing it?

 

[Thefrenchy]

First one is Marc-André Turgeon I believe.

 

[LagerfeldBoy]

and yet there are so many ads with men and women kissing and those are consistently thrown in our faces but we don't say anything. It's great to see a big brand embrace two men kissing and actually incorporate that into their advertisements. Kudos to Meisel (I love that second shot) and J.W.

 

[Miss Dalloway]

The shot of Meisel kissing that model is surely old? It doesn't look recent, i dont understand why you would use 20 + years old image for a new campaign!

 

[TCTF]

the kissing image is very old im quite sure the other guy is the late sean bohary who was a friend and muse to meisel in the 80s/90s. I love the image itself but hate that they keep using old images

 

[Melancholybaby]

I wonder if this ad will be all over Paris this time with that Kiss.

It is.


instagram/jonathan.anderson

 

[TCTF]

HQ


crfashionbook

 

[Thefrenchy]

I was very surprised to see this in my (very bourgeois and conservative) neighborhood this morning

SNAPPED BY THEFRENCHY

 

[khyrk]

ME, MYSELF AND LOEWE: In Loewe’s parlance, arty precursors to “the more disposable modes of self-representation now prevalent” — translation, selfies — include undated “autoportraits” from Steven Meisel’s personal archives that he released to the Spanish leather goods firm.

Those images of the hyper-shy Meisel, including one of him kissing a man, form part of the brand’s latest campaign that’s slated to break on kiosks across Paris today in the days leading up to creative director Jonathan Anderson’s fall 2015 men’s wear presentation. The images also include new photographs by Meisel of key looks from next season on model Marc André Turgeon, as well as pack shots of travel bags by Damien Ropero.

The three-pronged campaign reflects Anderson’s eclectic approach and penchant for juxtaposing new images with old — or as Loewe puts it, “connecting past and present to create a template for the future.”

Meisel imagery is particularly key, with Loewe arguing the photographer was “instrumental in shaping contemporary fashion as we know it.”

wwd.

 

[fluorescentbeat]

I find this truly amazing. Very Jonathan Anderson I think. The image of Steven kissing a man really suits it all, just imagine Marc Andre and the bag, it would be so boring. It gives life to this campaign, just like every campaign under J.W. He has this vision of the world, it's just so great. I love it, amazing campaign.

 

[poison84]

Womens

worldmags.net

 

[niknak]

^......but it says Spring Summer in the bottom left corner.