Maybelline Signs Freja Beha Erichsen
She's the brand's newest spokesperson.
The Danish model will front Maybelline's print and TV ads this coming fall/winter. Damien Bertrand, the beauty company's global brand president, describes Beha Erichsen as "an incredibly beautiful and confident woman" who "truly captures the catwalk-to-sidewalk spirit of Maybelline." Maybe she's born with it? That's an easy one.
nymag.com
She's the brand's newest spokesperson.
The Danish model will front Maybelline's print and TV ads this coming fall/winter. Damien Bertrand, the beauty company's global brand president, describes Beha Erichsen as "an incredibly beautiful and confident woman" who "truly captures the catwalk-to-sidewalk spirit of Maybelline." Maybe she's born with it? That's an easy one.
nymag.com