Prada Menswear S/S 2024 Milan

[LadyJunon]

 

[perhydrol]

They should have gone co-ed with their shows. It's such a waste of resources and everyone's time to come to a Prada show just to see the same look repeated all over again. The shorts here are really nice, but they would have made a stronger impact if they hadn't been used in almost every look. The vests are interesting because they actually show that Prada is getting out of touch as not only are they ugly, but also the streetwear crowd has been moving on from that piece.

 

[Cocteau Stone]

Appreciate NIN for the soundtrack, but for a collection so sexless and witless it felt like an edge lord move. You can also tell that some of the audience were pissed when that goo came down right in front of them and blurring their view...

But really it's more of the same, and once again a repetitive bore. The shoulder pads are also heinous, especially when used that much. Visual drivel and intellectually convoluted.

 

[Avonlea]

Go girl give us nothing

 

[LadyJunon]

I really dislike Simons at Prada, but I don't really see who else would be more suitable take over after Miuccia.

In truth, this feeling extends to lots of these late 70s/80s/90s semi-intellectual designers, like the Dries Van Noten, Walter Van Bierendonck, Ann Demeulemeester, Martin Margiela, Helmut Lang, Yohji Yamamoto, Rei Kawakubo, (John Galliano would've been part of this list if it wasn't for LVMH), etc.

They're too subtle, multifaceted and they lack the "iconography-by-numbers" element that their mid-century predecessors have.

 

[Lola701]

Terrible…
The FW show was like the sunny day on a cloudy co-tenure.
Who is this for? Paid influencers? Paid brand ambassadors? What about customers!?

I really dislike Simons at Prada, but I don't really see who else would be more suitable take over after Miuccia.

In truth, this feeling extends to lots of these late 70s/80s/90s semi-intellectual designers, like the Dries Van Noten, Walter Van Bierendonck, Ann Demeulemeester, Martin Margiela, Helmut Lang, Yohji Yamamoto, Rei Kawakubo, (John Galliano would've been part of this list if it wasn't for LVMH), etc.

They're too subtle, multifaceted and they lack the "iconography-by-numbers" element that their mid-century predecessors have.

Raf is boring…
Fabio Zambernardi is the heart of Prada.

The problem with the replacement of those talents has more to do about the strategy of the suits and the desire to have a strong personality to incarnate the brand than the shortage of talents.

The studios are filled with talented people who wants their voices to be heard or who just want an opportunity.

Alessandro Michele was at Gucci for how many years before having his big break? Turns out his aesthetic was nothing like his predecessors.

Raf is very one-dimensional for example…

Rei Kawakubo has literally created an incubator of talents and tbh, CDG is so disconnected from it commercial reality that I think the brand can survive with other propositions than the sculptures she is doing.

 

[prylvi]

Where's the fun?

 

[Kennnnn]

Some of the shapes and silhouettes are interesting. Then again, there have been interesting shapes and silhouettes in every one of Raf Simon's Prada collections, but none of them seem to have percolated to the street, or reality, in any substantive way. I shudder to think how much each of those shirts with the shoulder pads will cost at retail - €3000 is my guess.

 

[susseinmcswanny]

Best part was the slime

 

[LANZO_358]

#ToSirWithLove

As someone who wore hiked-up shorts like these to infant school (kindergarten) back in the day, this collection made me feel nostalgic. #schoolboynostalgia #tosirwithlove.

I thought the collection was smart, esoteric and I loved the play on proportions. Personally it’s how I (try to) style myself now as an adult: big-slim-skin.

I also loved the uniformity of the shorts and the socks. The loafers were sublime. The colour story - though muted - was beautiful and for (more) people nowadays looking to have their clothes last for a few seasons, albeit years, the varied, anachronistic nature of the pieces (the tropical shirts, schoolboy shorts, angler and fisherman jackets, ‘30s/‘40s Dick Tracy-esque shoulders) means that each tribe will find their grail piece.

The only thing I dislike about the collection is the use of some guy for his name and fan base (typical of evangelism marketing strategy). Cause online there’s hardly anything re the clothes (praise or criticism for that matter). Just his name being shouted and tagged everywhere.

 

[FashionFanatico]

Raf is the equivalent of the ice queen.
Everything he touches is getting cold and lifeless.

where has the soul of Prada gone?
this collection is way too clinical and self-important, curated to death, roused with the same old, pseudo-intellectual gimmicks and tricks.

Only the printed fringe shirt's made me wish to touch them, but they can't save the rest.

 

[vogue28]

VOGUE.COM

 

[vogue28]

VOGUE.COM

 

[tourbillions]

i wonder whose still wearing prada rtw. all i can think of are their combat boots and nylon bags.

 

[WAVES]

it’s a shame it’s so humourless. I do like the cinched-waist tops and jumpsuits but they’re so basic at the same time…

those cargo-vests are a joke.

I love the purple and red prints. they’re amazing.
(manifesting they reprise them for ladies wear on some amazing dresses or skirts).

 

[style_expert]

Seeing Miuccia's outfit at the end has become the only highlight of a Prada show these days.

I really miss the old Prada menswear days (I mean at least 10 years ago) when there were many desirable and unexpected pieces/combinations on the runway and even in the stores. Even though they were definitely expensive at the time, they were never near that crazy pricing level Prada is at today.
Also, the loafers..I'm sure they're not but they look like plastic? Not a good look

 

[FAdS]

The creative decline at this brand goes on, and it's such a weird sight. Regardless of if you liked it or not, Prada collections were always visually impactful. They would jump off the screen. This is something you scroll pass without giving it a second thought. Why couldn't Miuccia choose someone with a warmer touch to colaborate? Consuelo Castiglioni, Stefano Pilati and Marco Zanini come to mind.

 

[youthinasia]

I like the shirt/jacket hybrids. The shorts are adorable, reminds me of Jil Sander x Raf S2012.

 

[Norden]

Less Antwerp more Milano please.
It’s a hard time being a raf fan, hes not making it easy.
My biggest issue is how thin this feels in content. I miss the lushness of older Prada. Even at its most minimal it had allure.

raf really needs to take a break, do art advising and step away. It’s too stuck.

 

[THD96]

The only good looks in this collection are 2 coats (looks 17 & 18), the rest couldn't be more boring.

Raf closed his brand just to turn Prada into another RS 2.0. Thanks but not thanks.
Prada men always have the perfect mix of sharp sartorial and quirky humor. Which was completely vanished since his takeover. It's just so overly complicated and devoid of fun.

But Miuccia still looks so chic is enough for me nowadays.