United Colors of Benetton F/W 10.11 by Josh Olins (starring ordinary people)

[Urban Stylin]

Benetton launched a search for 20 models to appear in its new campaign online. These were the 20 winners from different countries in the world and are the faces for FW 10/11.
These are some backstage shots from the Campaign shoot

Sumit

Sarah D

Oldyork

Kiko

Soraya

Elizabeth

Plastic is fantastic

Janelle

 

[Sam12]

It looks great, eagerly awaiting the final product. And its awesome how they chose normal people especially 20 different ones representing their countries.

 

[Urban Stylin]

benetton.com
Magali An B

Soraya

Plastic is fantastic

Abdou

David

bEN

nATALCHOU

Melanie

prev images also benetton.com

 

[Urban Stylin]

benetton.com

Praguegirl

Gisela V

prague girl, patricia aND Melanie

Francis

Natalchou

Gisela V

Kevin

Elizabeth

Oldyork

 

[Urban Stylin]

the models
benetton.com

 

[GERGIN]

I couldn't stop laughing when I read the thread title "Starring ordinary people"! That's a seriously funny title.

Happy to see that Benetton is going to use "Ordinary people" for their F/W ad though!

 

[Urban Stylin]

I couldn't stop laughing when I read the thread title "Starring ordinary people"! That's a seriously funny title.

Happy to see that Benetton is going to use "Ordinary people" for their F/W ad though!

LOL sounds like the name of one of those trendy bloggers. I believe they chose ordinary people that still look like benetton models

 

[vogue28]

Shouldn't a thread only be started, with the official images for the campaign?

 

[Urban Stylin]

I guess this being a reality format campaign needs some history to it. Also these are not twitter snapped they are official pictures from the set of the campaign something that doesn't normally happen in advertising.

 

[Child_in_time]

Everyone is gorgeous, but Soraya - oh my, amazing

 

[Urban Stylin]

i BELIEVE sORAYA, oLDYORK, Ben, Natalchou, Francis and Abdou could have legitimate modeling careers not so sure about their heights though.

 

[KatherineCouture]

I love it All these people looks so different and they are so beautiful and cool. Can't wait too see the result of this work.

 

[Urban Stylin]

The campaign is out..I believe this is the official Benetton campaign.IMO its awesome..they look like Benetton models!
homotography.blogspot

 

[Urban Stylin]

more
homotography.blogspot

 

[TREVOFASHIONISTO]

some of these shots are nice
my fav is the one with the printed scarves
and sweaters in #13

 

[Urban Stylin]

mine too..the one with the four of them. I don't like how they styled the black girl with the short hair though, the leopard print pants and tattoo aren't doing it for me.

 

[indepwe]

It is a very cool ad I have to say.

 

[Royal-Galliano]

yeah the only thing i like about benetton are their ads. beautiful.

 

[AstroTalker]

Love this ad campaign. Everyone looks like legitimate models!

 

[tarsha]

we have two threads for this: second one.