Calvin Klein Collection S/S 2011: Lara Stone by Mert & Marcus

[Shelton123]

Oh... at this thread. Are these the outtakes from last season's campaign?

Actually no because those clothes were not in last season's show and last season's campaign was black clothes on a white background.

Anyways, this is absolutely STUNNING. The first photo is great but the second photo is breathtaking, iconic, etc.

 

[cold_sun]

And I actually thought it couldn't get better after last seasons ads

 

[Ives927]

Wow! I can die happy seeing that. Can't wait for HQ.

 

[pavonine]

It looks effing fantastic. Lara simply kills it!

It's M&M again, right?

 

[Carla-A]

Lara is a great and memorable model indeed but I'm always amazed at how excessive people can get whenever it comes to her. I'm sorry but is her holding her boobs and wearing a mask / standing in front of a black backdrop really worth going "brilliant, iconic..." (running out of overstatements)? It's kind of a rhetorical question though, I assume it must be worth it given the recurrence of such... enthusiastic responses.

Otherwise I can understand why they'd want to stick with the same formula as last season, it's showstopping, compliments and showcases well the clothes, but it didn't make me let out a gasp of awe or whatever. It just fulfills its duty as an ad, that's about it.

 

[Bamhutt]

Amazing, love the second shot especially

 

[testinofan]

I Like but no killrme CK Use the same concept

 

[judelove]

love, but would like a shot with color in the camp.

 

[Mchunu]

Lara is a great and memorable model indeed but I'm always amazed at how excessive people can get whenever it comes to her. I'm sorry but is her holding her boobs and wearing a mask / standing in front of a black backdrop really worth going "brilliant, iconic..." (running out of overstatements)? It's kind of a rhetorical question though, I assume it must be worth it given the recurrence of such... enthusiastic responses.

Otherwise I can understand why they'd want to stick with the same formula as last season, it's showstopping, compliments and showcases well the clothes, but it didn't make me let out a gasp of awe or whatever. It just fulfills its duty as an ad, that's about it.

I totally agree with you. Also, there are a few things about the pictures that feel lazy. I'm not so forgiving of the sagged pants and snipped hands.

 

[BonesAndOil]

How haunting. This looks so good so far.

 

[Thefrenchy]

GORGEOUS. Perfectly minimal. And I'm usually not a Lara fan.

 

[WilhelmF]

Lara is a great and memorable model indeed but I'm always amazed at how excessive people can get whenever it comes to her. I'm sorry but is her holding her boobs and wearing a mask / standing in front of a black backdrop really worth going "brilliant, iconic..." (running out of overstatements)? It's kind of a rhetorical question though, I assume it must be worth it given the recurrence of such... enthusiastic responses.

Otherwise I can understand why they'd want to stick with the same formula as last season, it's showstopping, compliments and showcases well the clothes, but it didn't make me let out a gasp of awe or whatever. It just fulfills its duty as an ad, that's about it.

Ha! You just read my mind some people like to take it to the extreme when it comes to Lara and become blinded just by knowing it is Lara. Even though I do consider Lara a good model, I definitely don't think every single work deserves those compliments.

The ads have the same formula as last season's but they are exactly as effective (or even better) than those. Kind of like the sense of looseness and easiness reflected on the runway. It does a decent job showcasing that.

 

[jeremydante]

love it; understated & chic- a great representation of the label.
clear translation of design concepts & branding aesthetics.

 

[Forrest]

I love it and I love Lara. Why? Cause she is not in every single ad. I love the exclusiveness around her. I can understand why people are really happy because it's Lara. You see Lara-clones everywhere or people who photograph and make unique girls look like her and when I see a add like this CK, I'm happy it's the real Lara, she is not a good model but a amazing model. She really pulls it off already and I can't wait to see in in HQ. I love this concept, not much going on in the background and chic.

Also I don't think anyone could do that VP cover with the boobs like Lara, cause who has those like her? Also it's feeling the attitude, her personality and beauty.

 

[dcobeyd]

wow, really haunting... though not the most versatile model imo, nobody would do this better than lara... really blown away...

 

[wmaw]

love the second shot

 

[ad041715]

I don't understand what's so great about this. I'll have to wait to see more shots.

 

[Empress Merel]

The second shot is straight out perfection. Lara looks stellar, can't wait to see more. From the two shots so far, I definetly like it just as much as last season, if not more.

 

[NuufNuuf]

Never tired of Lara, this looks amazing!

 

[MON]

Beyond amazing! Beyond perfection! Beyond stunning! Beyond every word there is. Gorgeous! Lara looks very simple here but there`s something with her pose that shows dominance and with her glare that hypnotizes me