Chloé S/S 2025 : Rianne van Rompaey by David Sims

[Mr Yayo]

even the bts shots are stunning

They’re actually better than the real ones

 

[BalkaniStaCouture]

Oh Rianne is a wizard. She is truly the best in the job currently! Crazy good!!!

 

[carla56]

I love it and I think Rianne is the perfect Chloe girl. My only complaint is: why 4 or 5 pictures with the same outfit?!

 

[MulletProof]

It's a pity that she doesn't follow the the duo-girl casting, mostly from Phoebe. I think that's a quintessential Chloe DNA.

I can live without duos but I liked them too, it helped looking at Chloé as the quintessential girl's girl type of label. It still is and I love this campaign, the lightness of it all reminds me of one of my all-time favorite Chloé campaigns (Spring 2002 with Anne Vyalitsyna- solo casting, too), but adding one of the newcomers in the show (Stella Hanan or Mia Armstrong) would've made this a little bit more fresh.

 

[Simera]

Bohemian and summery? Perfection!

 

[90sfan]

And… Just like that… we are back in 2015, photoshop happy and all looking like some cheap Elle editorial.

 

[Lola701]

Best campaign of the season!
That footwear shot with the bathing suit!? Fabulous!
I’m buying that bathing suit!