Comme Des Garcons - Guerrilla Stores

[i-love-polkadots]

Right... but you don't exactly see CDG opening Guerrila stores in Lyon or Munich either, do you? Every country has their liberals and their conservatives, their students and their rednecks. Rebellion is just as hot of a commodity amongst the US teenagers as it is amongst the European ones.

As far as older items at full price, you may have a point there. There are plenty of outlets/discount stores/consignment stores/sample sales in NYC area not to have to pay a full price for old items. And rightfully so. However, CDG is pretty tightly distributed - I haven't see much of it in discount stores.

You don't see a GS in Munich or Lyon, that´s true - but I think merely because those cities are not really interesting, e.g. there is hardl any 'underground' movement or subculture to find. In Italy, for example in Milano, there is practically no youth subculture at all.

Of course I believe that amongst US teenagers Rebellion is 'hot'. But that's not the point imo. First of all, because teenagers are in majority not really CDG clients (except in Japan) and moreover the CDG and the Guerilla tactics is not only about being 'hot', but about having an understanding about what and why you wear.

Teenage rebellion seen in this case (as I understand you) as a possible motivation for opening Guerilla Stores is difficult imo.

 

[nqth]

You are welcome Buckwheat:-)

Yes, the G1 is the one with the blk foam fake bottles:-))

I think the G in Warsaw will have them at the begining of May.
These are the G series:-)), not the "normal series" ones, (like the Incenses, REDs and Colognes). I think they should make the 7th series as well.

And these are the parfums Parfums, so I they are not distributed by Puig, as with the cdg2 and cdg2man.

 

[JJohnson]

You are welcome Buckwheat:-)

Yes, the G1 is the one with the blk foam fake bottles:-))

I think the G in Warsaw will have them at the begining of May.
These are the G series:-)), not the "normal series" ones, (like the Incenses, REDs and Colognes). I think they should make the 7th series as well.

And these are the parfums Parfums, so I they are not distributed by Puig, as with the cdg2 and cdg2man.

very interesting..BTW does anyone know how many total CDG labels there are?

 

[melt977]

JJ, have a search in the designers section... There is a thread which I think it's called the CdG Universe and there is a diagram there showing all CdG brands and associations...

 

[JJohnson]

JJ, have a search in the designers section... There is a thread which I think it's called the CdG Universe and there is a diagram there showing all CdG brands and associations...

Thx! Can u link me plz

 

[JJohnson]

Never mind i found it! Thx a lot melt! They have a nice little picture chart on the last page showing all the labels and who designers what. I love it! here is the link for others: http://www.thefashionspot.com/forum...niverse-31032-4.html?highlight=comme+universe

 

[melt977]

^ you're faster than me JJ...

 

[i-love-polkadots]

You are welcome Buckwheat:-)

Yes, the G1 is the one with the blk foam fake bottles:-))

I think the G in Warsaw will have them at the begining of May.
These are the G series:-)), not the "normal series" ones, (like the Incenses, REDs and Colognes). I think they should make the 7th series as well.

And these are the parfums Parfums, so I they are not distributed by Puig, as with the cdg2 and cdg2man.

ngth, could you explain the Guerilla perfume again? It says 2 on the bottle and which is number 1? Do you buy seperate bottles or a box with a few? And what do you mean by saying they should make a 7th series? I thought the Sweet is series 7...

Maybe I got up too early this morning...

 

[GuerrillaBoy]

There will be two new perfumes GUERRILLA 1 & 2, that why you see GUERRILLA 2 on the photo and you can only buy it from Guerrilla stores and COMME des GARCONS stores, no CdG clients have this perfume!!

nqth -> you have to be a very good friend of GS of Serek to have this pics

 

[GuerrillaBoy]

By the way Athens already has current season from CdG, JW, HP & HP EVERGEEN, TAO & CDG CDG.... they are realy COOL!!!

 

[Johnny]

Apparently the idea with the foam bottles is that you spray them with the perfume and use them as drawer scents or room scents or whatever.

 

[nqth]

^Ahh, you always make the right point Johnny:-)

I previuosly thought that it is the "camouflage", guerrilla things:-)))


Here I found the G1 pic

 

[GuerrillaBoy]

Apparently the idea with the foam bottles is that you spray them with the perfume and use them as drawer scents or room scents or whatever.

Orrrrrrrrrr you can throw them to the ones that they re wearing cavalli, prada and D&G...

 

[nqth]

I-love, I meant the 8th series:-)) I was working all night, so :-P. The sweets were last spring weren't they. I think they must come out with a new series one.


the info from cosmeticnews.com

French fashion brand Comme des Garçons has unveiled its latest fragrance
creation, a unisex duo inspired by its ephemeral Guerrilla store concept.

For Guerrilla 1, Marie-Aude Couture (Givaudan) was inspired by one such store,
in a former butcher's shop in Berlin, Germany, she tells Cosmeticnews.com. The
scent is constructed around a heart of champaca flower, with spicy and vetiver
notes, and is intended to evoke the smells of a butcher's world.

Guerrilla 2, signed Nathalie Feisthauer (also of Givaudan), is inspired by the
color red, reflected in its packaging. It opens with bergamot, pink pepper and
ginger, has a heart of red chili pepper, turmeric, raspberry and tuberose.

The scents come in black bottles, which are housed between six foam dummy
bottles (in black and red for Guerrilla 1 and 2 respectively) in black or red
packaging.
The products, which will be sold in Comme de Garçons points-of-sale, as well as
its Guerrilla stores that open for a period of less than a year and are run by
local partners well-known among their target client-group.

There will be no collaboration with Spanish group Puig, which distributes the
more mainstream Comme des Garçons 2 scent in an expanded network worldwide,
Comme des Garçons director of development and production for fragrances
Isabelle Durand tells Cosmeticnews.com.

Guerrilla 1 and 2 will launch worldwide in May, priced €89 for the 85ml."

 

[GuerrillaBoy]

I-love, I meant the 8th series:-)) I was working all night, so :-P. The sweets were last spring weren't they. I think they must come out with a new series one.


the info from cosmeticnews.com

CdG Series 7 Sweet was out February 2005, conserning series, CdG said that there will be no more series.

Also the journalist made a VERY BIG mistake CdG is not FRENCH!!HALLO!?!?!

 

[nqth]

No more Series? Really, what a big dissapointment!!!

There are alot of the perfumes still:-)) They started very modestly with the Series.

 

[i-love-polkadots]

CdG Series 7 Sweet was out February 2005, conserning series, CdG said that there will be no more series.

Also the journalist made a VERY BIG mistake CdG is not FRENCH!!HALLO!?!?!

Plus: the Berlin store was not a butcher's - it's Cologne as far as I know.

 

[i-love-polkadots]

I-love, I meant the 8th series:-)) I was working all night, so :-P. The sweets were last spring weren't they. I think they must come out with a new series one.


the info from cosmeticnews.com

Thank you for posting this article ngth, now I got it...

 

[GuerrillaBoy]

No more Series? Really, what a big dissapointment!!!

There are alot of the perfumes still:-)) They started very modestly with the Series.

As far as I know many other fashion houses with no persolatity and psilosophy such as prada, copied the philosophy of CdG, by making series of perfumes. this one very good reason to stop making series and as we all know CdG is one step ahead! isn't it?

 

[GuerrillaBoy]

Plus: the Berlin store was not a butcher's - it's Cologne as far as I know.

You are right! i hate journalists that they don't know there job!!! The same happened with Athens they were saying lots of crabs (sorry)...stupid journalists!!!!