Maybe it's not particularly special ...but at least it's consistent and I am Über happy that they've dropped this whole influencer approach from the late 10's and early 20's. They just do whatever they do best with not much gimmickery. It's just nice looks, girls look happy and good, it's optimistic. There's a story to this collection - I just freaking want to be that glam morning person, especially in the grey country I live in. Take me there.