^^^ You’re way too kind.
Just a dumb photo (...if that hair on his shoulder is his beard, then just gross) and an annoying layout.
I despise these types of “creative” direction to have everything as unattractive, obnoxious and irritating just to be cool. Fashion is already unattractive/obnoxious/irritating as it is, there’s nothing cool about adding more trash like this offering.