Jacquemus F/W 2020.21 : Laetitia Casta by Valentin Herfray

Discussion in 'Ad Campaigns' started by Marc10, Nov 12, 2020.

  1. Marc10

    Marc10 Moderator

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  2. helmutnotdead

    helmutnotdead Well-Known Member

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    Laetitia is so gorgeous but this is so stupid.
     
    TaylorBinque, SophiaVB, Nomar and 3 others like this.
  3. YohjiAddict

    YohjiAddict Well-Known Member

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    More than ugly, a dog from below? The poor thing should sue.

    Honestly the emphasis it places on the props make it look more like an ad for a pet store, Nintendo 64, Nokia cellphones, ping-pong tables, etc. I know the clothes are awful but still...they should be the center point of the ad.

    The shot of her asking for a Rachael is so obvious, not funny.
     
    #3 YohjiAddict, Nov 12, 2020
    Last edited: Nov 12, 2020
  4. RedSmokeRise

    RedSmokeRise Well-Known Member

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    That's a whole lotta 90s references!
     
    avonlea002 likes this.
  5. kokobombon

    kokobombon Well-Known Member

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    so silly but I love it :D
    what´s so special about 1997?
     
    GERGIN likes this.
  6. GERGIN

    GERGIN Well-Known Member

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    I agree with @kokobombon ! The direction is great, really love the dynamic angles plus the props creating spirals of lines without completely taking away from the clothing.
     
    WAVES likes this.
  7. Serend1pity

    Serend1pity Well-Known Member

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    I love the idea but some of these shots are so unflattering
     
  8. avonlea002

    avonlea002 Well-Known Member

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    I love it but the references are too obvious. Y2K aesthetic tumblr accounts have photos with nearly identical angles and poses.
     
  9. Ghesquiere32

    Ghesquiere32 Active Member

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    This is garbage
     
    franceslions and YohjiAddict like this.
  10. tipi1355

    tipi1355 Active Member

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    I agree that some of the shots are unflattering, but this is so fun I can’t help but love it. Definitely put a smile on my face
     
    dodencebt likes this.
  11. dior_couture1245

    dior_couture1245 Fat Karl

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    Much too obvious.
     
  12. tigerrouge

    tigerrouge don't look down

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    From a distance, the retouching in most of these shots makes her look like she's morphing into Bella.
     
  13. Urban Stylin

    Urban Stylin ɐʎ ʎǝɥ

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    The 90s vibes are too literal though the pink set isn't bad. They are lucky they got letitia who looks good in anything. The shoe shot also does look exactly like the fenty shoe ad including the shoe!
     
  14. Lola701

    Lola701 Well-Known Member

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    It’s tacky and fun! I like it!
    It speaks to his audience and it’s good to see Laetitia having fun...(you have the feeling sometimes that she is taking herself very seriously).

    The 90’s references are very obvious...In a way, it kinda scream early 00’s still but it’s something that will touch his audience. They romanticize the 90’s and he took all the right elements.

    I’m a bit confused by the timing of the whole thing. Maybe it will help to sell during the holiday season...
     
    TheoG and WAVES like this.
  15. Royal-Galliano

    Royal-Galliano völlig losgelöst

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    she IS the original bella. i love it - best campaign i've seen a while!

    for a second i thought that at least someone in this industry had a sense of humor.
     
    KayKei, RedSmokeRise and YohjiAddict like this.
  16. [Piece Of Me]

    [Piece Of Me] Well-Known Member

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    I LOVE this. This is exactly why I love fashion- it's fun, slightly camp and I get all the nostalgic feelings.

    10/10 for me.
     
    Royal-Galliano and WAVES like this.
  17. WAVES

    WAVES Well-Known Member

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    I like it. it’s fun and Laetitia looks great.
     
  18. Toni Ahlgren

    Toni Ahlgren Well-Known Member

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    Two campaigns! The 90's models just won't go down :heart:
     
  19. GivenchyHomme

    GivenchyHomme Well-Known Member

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    Great photographs with lots of energy. It's a shame the plain and lifeless clothes bring it down. You can't do something dramatic and fun like this with such boring clothes. Everything has to pop. I would have guessed this was an ad for an N64 before some overpriced designer rags.
     
    YohjiAddict likes this.
  20. SophiaVB

    SophiaVB Well-Known Member

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    Laetitia is wasted on this!
     

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