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The F/W 2026.27 Show Schedules...

Woolworths is collaborating with one of the hottest models on the globe, Joan Smalls, to re-launch their Studio.W urban fashion collection for Winter 2014.
Ranked by Models.com as the #1 model in the world, Joan's feline features have seen her model for fashion houses like Gucci, Chanel, Fendi, Givenchy, Roberto Cavalli and many more.
She also recently starred in Beyonce's racy ‘Yonce’ video with other models of the moment, Jourdan Dunn and Chanel Iman. In January 2014 she appeared on the cover of American ELLE, in an issue dubbed 'The Return of the Supermodel: It's Joan Smalls', cementing her status as the model to watch.
The 25-year-old, who hails from Puerto Rico, has also walked for Victoria's Secret as an Angel alongside local beauty and longtime friend, Candice Swanepoel, who was the face of the recent Woolworths RE: Summer- and Christmas campaigns in 2013.
This hot new fashion collaboration sees Woolworths aligning themselves yet again with famous fashion faces from around the world.
Known for her elegant look and edgy style, Joan is a perfect fit for the fashion-forward mood of the Studio.W Winter 14 Collection. A self-made success, Joan is also a role model for confident, stylish women all over the world.

elle.comWhite was big on the spring 2014 runways, and with his collection at ICB, Prabal Gurung was just one of many designers who opted in on the trend. But spring wouldn't be spring without a pop of color, and white looks especially clean and crisp against a multi-hued backdrop. This was the theme for ICB's spring ad campaign, which features ELLE cover girl Joan Smalls in the brand's minimalist designs, surrounded by the technicolor work of fluorescent light artist Dan Flavin. The art was also a nod to the holographic nature of other looks in the collection:
Read more: Joan Smalls ICB Spring Summer 2014 Interview - ICB Spring 2014 Campaign - ELLE
Follow us: @ElleMagazine on Twitter | ellemagazine on Facebook
Visit us at ELLE.com
And also: sneakers. We're into them. And apparently, so is Smalls, who dished on the new campaign, her effortless style, and her friendship with Gurung.
Related: The Return of the Supermodel: It's Joan Smalls
The collection is inspired by a fluorescent artist. Do you have a favorite artist?
I love Tracey Emin who also works with light and does amazing neon works.
Who do you think the ICB girl is?
Me! Someone who has fun with fashion and loves a sleek downtown look.
How do you describe your style?
I like to call my style “comfortable chic.” I like to mix and match runway pieces with jeans or flats for something easy but stylish.
I know you have walked in Prabal's shows for several seasons, what is it like working with him?
Working with Prabal is always incredible, he is a very talented designer and a friend. I am so glad we were able to work together on this, it was such a treat!
He has an amazing eye and I truly admire him.
When did you meet Prabal?
We have known each other for a while now and we have become great friends. Beyond being a unbelievable designer, Prabal is a great person who I consider one of my closest friends.
Read more: Joan Smalls ICB Spring Summer 2014 Interview - ICB Spring 2014 Campaign - ELLE
Follow us: @ElleMagazine on Twitter | ellemagazine on Facebook
Visit us at ELLE.com
