Kate Moss - posting requires reading thread rules, see post #1

Kate Moss on Vintage Perfume, Style and Life

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Sporting skinny jeans and a whisper-thin vintage blouse, Kate Moss doesn’t look like a traditional boardroom-bound tycoon. Then again, the supermodel, who oversees an expanding empire of products bearing her name, has made a career out of breaking with convention.

Her arrival on the fashion scene two decades ago brought a new notion of beauty to the fore. Now, she aims to bring her business acumen to the table, too.

“I want to know what goes on behind the scenes, as well, and how to be successful at that part of the industry,” said Moss, who took up residence in Claridge’s, the plush Art Deco hotel here, for a day recently to promote her latest fragrance, dubbed Vintage, which was introduced in Europe earlier this month. “I’ve got some good teachers.”

According to Stephen Mormoris, senior vice president, global marketing, at Coty Beauty, a division of Coty Inc., which holds Moss’ fragrance license, she is eager to track her fragrance portfolio’s performance and discuss how to drive its sales, which now amount to $100 million at retail annually. Vintage is the latest of three Moss fragrances. The first one, called Kate, was launched in 2007. The second, Velvet Hour, made its debut in 2008. A limited edition fragrance, called Kate Summer Time, was launched in March.

As well as overseeing her fragrances with Coty, Moss’ business interests also include a fashion line with Topshop and a hair care brand with hairstylist James Brown. She is keen to take a stake of the makeup market, too.

“I’ve been modeling for 20 years,” she said, adding she estimates she has spent six years in makeup chairs. “Somebody can do my makeup; I don’t even have to look in a mirror to know what it looks like because I just know by what it feels like on my face.”

Mormoris said Coty may look into having Moss create special color cosmetics collections for its Rimmel brand, which she also fronts.

While Moss continues to appear in myriad advertising campaigns — from Yves Saint Laurent to Longchamp — she seems just as comfortable behind the scenes.

“It’s fun for me,” said Moss. “I still model, and I enjoy doing that, as well. Working on the creative process is really interesting for me because I do know what I like, so it’s fun for me to realize that it becomes part of you. It’s not just putting your name on something; it’s about being very involved in it.”

Indeed, she’s hoping 2009 will be a vintage year for fragrance. Vintage, her latest scent, bowed in Europe earlier this month; it will hit shelves in the Middle East in December, and in Asia, Latin America and Australia early next year.

“We believe Vintage will be the biggest Kate Moss fragrance, as it touches what Kate is all about,” said Mormoris, adding he expects the scent will generate first-year sales of $40 million at retail worldwide.

The fragrance’s genesis — Moss’ love for vintage fashion — has much more humble origins.

“I couldn’t really afford designer clothes when I was young, so I just went to secondhand shops,” said Moss, adding among her most treasured possessions are dresses by Madame Grès and lamé pieces from the Thirties. “It wasn’t called vintage then, it was called ‘secondhand’ when I was 15.”

With the fragrance, Moss opted to highlight the glamorous side of vintage. The scent’s bottle, for instance, was inspired by her love of Art Deco design. Created by Lutz Herrmann, the flacon features concentric squares on its front, plus a rectangular cap. The heavy glass bottle’s smoky hue is a nod to a vintage ring belonging to Moss.

“The imagery is modern, but it’s vintage,” said Moss, referring to the scent’s advertising, which was shot by Mert Alas and Marcus Piggott. In the ads, Moss is pictured against a mirrored backdrop reminiscent of Vintage’s bottle design.

“Everything I’m wearing, apart from maybe the shoes, is vintage,” said Moss.

The fragrance’s juice, concocted by International Flavors & Fragrances perfumer Olivier Polge, is a fruity floriental. Its top notes include pink pepper, white freesia and mandarin. At its heart are heliotrope, jasmine and almond flower notes, while its base comprises notes of tonka bean, vanilla and skin musks.

The eau de toilette is available as 15-, 30- and 50-ml. sprays priced in Europe at 15.50 euros, 27 euros and 36 euros, respectively, or $23, $40 and $53 at current exchange. The lineup also comprises a shower gel, body lotion and body spray.
wwd.com
 
Kate Moss: The Waif That Roared

For the last 20 years, Kate Moss has been the world’s most famous model, celebrated equally for her killer sense of style and striking looks. Now, at 35, her influence is more far reaching than ever, as her interests have grown to include designing a fashion line with Topshop and collaborating on a hair care brand with hairstylist James Brown, plus developing an expanding collection of fragrances with Coty. (Note to marketers: She’s also keen to work on a makeup line.) Her latest scent, dubbed Vintage, plays on her famed fashion sense and love of clothing from bygone eras. WWD Beauty Biz recently spoke with the supermodel about her very fashionable life, her myriad inspirations and why she loves being in a jam.

WWD: How do you define beauty?
Kate Moss: It sounds really corny, but I think that if you’re beautiful inside, it shows on the outside for sure. You can be a pretty face, but if you’re not a nice person, it just doesn’t work. I’m not traditionally a beauty, but apparently people think I’m all right. If you’re a nice person, it definitely helps.

WWD: What inspires you?
KM: Films and books, lots of different things. And music.

WWD: How do you channel your creativity?
KM: I write sometimes, or I’ll draw. It all depends what’s around. If I’m with my daughter, I’ll paint. I make jam. It’s kind of creative when you make jam. In the country, I get creative withwhat I have in my house. I just did my dressing room [with my former personal assistant who now designs interiors] and that was quite a good creative process. It’s heaven. We did it together. I wanted it to be a space, not just a closet. I wanted it to be a room you could feel comfortable in and hang out in without just being a wardrobe.

WWD: Do you have a mentor?
KM: My close friends, probably. There are lots of women I look up to, but mentors are someone you talk to and not just admire. A lot of my friends that I trust are my mentors. They would say, “Oh no, Kate, that’s not a good look.”

WWD: What do you do to relax?
KM: I’ve got a steam room now, I go in there. It’s heaven. I steam and then go to the relaxation room and cool off. In the country, I go for walks and hang out and make jam.

WWD: You’re a business woman as well as a fixture in front of the camera. What’s the secret to effective multitasking?
KM: I think women are really good at multitasking. Men just cannot do it. My boyfriend cannot talk on the phone and [answer] if I ask him a question or get dressed at the same time. I can do all of that—talk on the phone, answer a question, get dressed and put my makeup on all at the same time. Women just do, don’t they? I think it’s something to do with babies. When you have a child, you have to be able to multitask.

WWD: It’s been rumored that you’re keen to build a career in music. Is that true?
KM: No. I like to dabble. I’ve got lots of friends who are musicians, so if they ask me to do things, I’ll go and do it for a laugh. I don’t want to be a pop star or anything like that.

WWD: Whose style do you admire?
KM: Loulou de la Falaise, Amanda Harlech and Catherine Deneuve.

WWD: High maintenance or low?
KM: Definitely not [high maintenance].
wwd.com
 
what about the part about her "motto" ???
i thought it was quite stupid of her to say that, to be frank
and i love her as a style icon but .... what a weirdly inappropriate thing to say in an interview
 
^ it was left out in the above interview but it is on wwd below the mentor question
it's weight related
 
hmm, just saw it. well that's one of the reasons why she got famous, coming from her i don't find it so inappropriate tbh. we keep hearing the opposite from people who look the opposite anyway...
 
^ you are right
i just thought it was interesting given how much she's talked about how her past appearance was due to her naturally looking like that and how she didn't think or care about it much
just seems like she thought/cared more about than she led on
 
btw i realize i'm not very eloquent but it's hard to say things without mentioning things we aren't allowed to ..
it'll probably get deleted anyway
 
I don't find the whole quote inappropriate at all - the fact that most of the places I've seen the quote left the last part out is much more inappropriate IMO.
 
Im suprised she didn't say she admires Brigitte Bardot's style.
Kate's style screams BB.
 
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