Loro Piana F/W 2024.25 by Mario Sorrenti

Flat. Needs more sophistication. It's in the LVMH portfolio, so there's no excuse- this just isn't chic enough.
 
I like Anok's shots a lot.

What gets me about Loro Piana's campaigns is the sheer fantasy of it all - if you were actually out on a farm or wandering about an estate, you wouldn't be wearing any of this, you'd be wearing wellies that you won in a raffle in a fishing shop that has since closed down thanks to the internet.
 
I am not in love with the location, casting, or fashions. The ad campaign does not excite.
After seeing all the outdoor photographs, I see this ad campaign in a totally new light and love those particular images. The photos of Breslin and Dame look stunning both digitally and in print.
 
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