Pierpaolo Piccioli - Designer, Creative Director of Balenciaga | Page 22 | the Fashion Spot

Pierpaolo Piccioli - Designer, Creative Director of Balenciaga

Yes; but that´s what how they were selling secondary lines in the 90s (same halo for less money). Now is same halo for the same amount of money of primary line...so it has lost the point. Miu-Miu has become basically into Prada 2.
It is both sides of her: the grown up serious version Prada and Miu Miu the adolescent rebel version she wished to be more often ..even if i agree they want Miu Miu to be know for its own DNA its still from one person Maria Bianchi aka Miuccia Prada this has never gone away.

Honestly is great concept to do a second brand your younger soul and older self separated expressions its also in the name the concept
one could argue miu miu was in her before and she did things some miu miu things in Prada till she could feel free to express her miu miu side more profoundly.
 
I'll actually argue that Miu Miu hasn't been positioned as Prada's diffusion line for 20 years. Since they moved the shows to Paris in 2006, they've been trying to market Miu Miu as a standalone brand. Even Miuccia herself claims that she'll have collections be redesigned in the weeks between Prada and Miu Miu's shows to keep them distinct.
Yes, that´s true. Miu-Miu being a cheaper Prada line was only during the late 90s.
 

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