Sabato De Sarno - Designer

That oversize coat is so silly and just throwing money in the garbage. If you hem it, it loses its intended drape

The merchandising of this collection is so nondescript and sad looking.
I can’t think of one thing he brought to Gucci during his tenure. They barely even put his stuff into production on the menswear side it seems.
 
26K? they are delusional, and ancora don't put the prices...so execs and merchandisers need to come to reality....3k is more than enough...

The prices game is also, they always look to the rest and if they charge more because they don't wanna be as cheap they raise...it is childish i know but sometimes work that way....
 
26K? they are delusional, and ancora don't put the prices...so execs and merchandisers need to come to reality....3k is more than enough...

The prices game is also, they always look to the rest and if they charge more because they don't wanna be as cheap they raise...it is childish i know but sometimes work that way....
I think a person with 26k would rather buy a car than this fugly coat oh my god Gucci needs to go and touch some grass smh
 
Now I have another fashion conspiracy that TFSers have printed this thread out to management that get SdS fired. 😂
 

Gucci Sales Plunge, Piling Pressure on Kering’s Turnaround​

The Italian brand said fourth-quarter sales dropped 24 percent. Owner Kering’s sales fell 12 percent overall as Bottega Veneta accelerated.

Gucci’s sales plunged 24 percent in the fourth-quarter, underscoring the steep decline that has prompted the brand to seek a new creative direction. The exit of creative director Sabato De Sarno was announced last week, and owner Kering is under pressure to name a replacement.

Kering’s sales fell 12 percent, with the decline at Gucci partly offset by an acceleration at Bottega Veneta. The logo-free luxury brand known for its intrecciato bags grew 10 percent. Sales continued to decline at Saint Laurent and Balenciaga, but less dramatically than during the previous quarter. Operating profit fell 46 percent to €2.6 billion, slightly above analyst expectations.

Owner Kering has been hit hard by a global slowdown in luxury demand, which came at the same time as its effort to reposition flagship Gucci’s strategy and aesthetic with a more upscale, timeless focus.

The value of the group’s shares has fallen by 40 percent over the past year. “This was an “annus horribilis” for Kering, that much is reflected in the share price,” analyst Luca Solca wrote in a note to clients.

BOF
 

Gucci Sales Plunge, Piling Pressure on Kering’s Turnaround​

The Italian brand said fourth-quarter sales dropped 24 percent. Owner Kering’s sales fell 12 percent overall as Bottega Veneta accelerated.

Gucci’s sales plunged 24 percent in the fourth-quarter, underscoring the steep decline that has prompted the brand to seek a new creative direction. The exit of creative director Sabato De Sarno was announced last week, and owner Kering is under pressure to name a replacement.

Kering’s sales fell 12 percent, with the decline at Gucci partly offset by an acceleration at Bottega Veneta. The logo-free luxury brand known for its intrecciato bags grew 10 percent. Sales continued to decline at Saint Laurent and Balenciaga, but less dramatically than during the previous quarter. Operating profit fell 46 percent to €2.6 billion, slightly above analyst expectations.

Owner Kering has been hit hard by a global slowdown in luxury demand, which came at the same time as its effort to reposition flagship Gucci’s strategy and aesthetic with a more upscale, timeless focus.

The value of the group’s shares has fallen by 40 percent over the past year. “This was an “annus horribilis” for Kering, that much is reflected in the share price,” analyst Luca Solca wrote in a note to clients.

BOF
I’m finding it hard to believe Bottega grew by 10%- have they seen the prices?
 
This is a clear confirmation that the general public completely rejected not only Sabato's vision but the brand management too.
Not only they rejected Sabato in terms of design, creative and artistic direction (Zara basics with LV pricing? Hell no) but also the top management in terms of PR, celebs endorsements, product branding and pricing (apparently Gucci customers couldn't care less about Kendall and Benito flying commercial).
The contrast between Michele's over the top vision and Sabato's quiet luxury completely confused and alienated the customers. They went from feathered big ball gowns to white shirts and black shorts in the span of a season...
I also think the missed release of a potential hit bag (possibly monogram) damaged the company terribly...you can't start your Gucci tenure with the release of a revamped Jackie with a terribly cheap cost reduction like clasp.
 
One could think that, after a low, comes a high.
This is very much the story of Gucci.
But if things are not done with focus and intelligence, after a low can come a lower. Remember Lanvin circa 2017.

The pressure must be extreme.
My best wishes for Gucci, it is a beautiful house.
 

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