Sportmax S/S 2019 : Sasha Pivovarova

[TZ001]

Vogue Italia 2019 January Digital

 

[Riseup]

kinda feels like a Proenza campaign but still like it. They did photoshop her into another dimension tho lol.

 

[ghostwriter10549]

Hmm, there is something off about it. Too generic to a brand that had been delivering AMAZING collections and saving MFW, together with Fendi, every season.

I really dont like their logo, they should change it, it doesn't work with the strong brand message IMO.

 

[StockholmFW]

Photographed by Harley Weir, I think.

 

[Egoiste]

^Really? I bet its Jamie Hawkesworth

 

[whippie]

kinda feels like a Proenza campaign but still like it.

It really does. Doesn't help that Sasha was face of Proenza a season or two ago no? It looks a bit too much like a US Vogue ed.

 

[Perickles]

Nothing here works

 

[gossiping]

love the first shot so much

second is a bit dull

 

[RMDV]

^Really? I bet its Jamie Hawkesworth

Thats what I thought.. who styled??
Very TVD lol

 

[Nomar]

That logo is hideous and quite frankly ruins everything.

 

[ChicSaks]

lovely Sasha

 

[Benn98]

Looks like it's Hawkesworth to me and I'm not saying that because of the sunlight shot, but because of the studio one. Just like Sims struggled to shoot with natural light when he first ventured outdoors, Hawkesworth seems to struggle with studio shoots.

Anyway, wished it was another model. The styling looks great, but overall the two shots look like a US Vogue editorial. Very commercial. And Sportmax doesn't do commercial.

 

[linoo0]

it's comfortable!