Connect the Dots
By LEE CARTER
Published: August 28, 2005
Like the universe, Comme des Garcons is expanding. (But unlike the universe, Alvy Singer, there is no need for alarm.) The label, founded by Rei Kawakubo in 1969, now spans 13 separate collections and collaborations ranging from Repetto to Speedo. In addition to its retail spaces all over the world, Comme has sponsored a spate of temporary ''guerrilla'' stores, as well as the Dover Street Market in London and partnerships like the 10 Corso Como store in Tokyo. Moreover, Junya Watanabe is no longer the only emerging star in the Comme cosmos. Kawakubo recently tapped Tao Kurihara, a seven-year veteran of the house, to create Tao Comme des Garcons, which made its debut with a fall collection of cable-knit corsets and crocheted camisoles that were frothy enough to top with a cherry.
This unique galaxy is perhaps best described by Kawakubo herself, who says with typical dispassion: ''At Comme des Garcons, everything is connected by creation: clothing design, graphic design, interior design, business strategy, marketing. All these have their own causes and effects, and to bring them all together as one force, one image, is interesting but very difficult.''