62nd Annual Primetime Emmy Awards

[D A N A]

Who is the gorgeous blonde in post 257 wearing the sparkly gold dress with black belt? & do we know who shes wearing?

I'm interested to know which of these celebrities use stylists and which don't? Does anyone know?

 

[agee]

This is an article that was linked earlier in this thread and now that the Emmy's are over I wanted to reflect on it to see if the assertions were true.

Why Emmys Red Carpet Is "Below B-List"
By THE DEADLINE TEAM Sunday August 29, 2010 @ 4:43am PDT
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Deadline has asked noted fashion business journalist Merle Ginsberg to cover the nexus of Hollywood and Seventh Avenue during the 2010/2011 Film/TV awards season. She is Editor in Chief of FashionRules.com and contributes to W, WWD, Harper's Bazaar, Times Of London, People, British Elle, and Elle Decor:

Welcome to the behind-the-scenes business of Emmys fashion. And it is definitely a business, a lucrative one, not just fodder for insipid E! hosts and Joan Rivers to praise or pan as TV's finest parade down the Nokia Red Carpet from 3 PM to 5 PM today. All the fashion designers, stylists, retailers, jewelers, publicists, on-camera talking heads, and bloggers know that these TV awards involve big stakes and big bucks. Style over content? In this venue, style is the content. Unfortunately, the Emmys don't rate with the major design houses the way that the Globes and Oscars do. Over and over, stylists tell me off the record that the Emmys are "maybe slightly below B-list" in the Red Carpet sweepstakes.

The reasons are myriad. August is a tricky fashion time of year: new Spring dresses haven't been shown yet, and last season's Fall dresses are yesterday's news. Also, celebs going to the Emmys have to streamline to stay cool so they avoid a ton of beads and yards of fabrics. Where's the show in that? Especially for a U.S. awards telecast not aired around the globe. The European fashion houses like the rest of the continent refuse to work in August. Plus the most desirable European luxury brands like Chanel, Dior, Versace, and Lanvin wouldn't know Modern Family from The United States of Tara.

European aesthetes are only interested in TV actresses with overseas style cred, like the fashionista stars of Gossip Girl or Mad Men or Glee, who can create the same excitement as Sex And The City did when it was a TV series. January Jones, Christina Hendricks, Heidi Klum, Tina Fey, and Jane Lynch, will get star treatment. "I would love to dress Juliana Margulies, or Toni Collette, or Rose Byrne, or Christina Hendricks. They are all very fashionable," says Cameron Silver, owner of LA's Decades vintage which dresses many Oscar, Globe and Emmy winners, plus major stars for after-parties. "But the woman I'd love to dress the most? Jane Lynch! She's my favorite!"

It doesn't matter if today's Emmys don't have quite the glamour quotient of the Oscars and Globes. Fashion addicts back from vacation are hungry for eye candy, and they'll take what they can get this awkward time of year. So the media will video and photograph Jennifer Westfeldt, significant other of Mad Men's leading man Jon Hamm and who'll get access to the same prestige labels he will just because of the association. And Olivia Wilde, though just a 5th lead on House, has been a top TV actress to dress from the fashion perspective ever since Sarah Jessica Parker went from small to big screen. Why? Wilde is gorgeous and has style. In other words, she rates pages. She moves merch.

Each awards show has its own fashion niche. Marilyn Heston of MHA Media, a PR/branding firm that helped put Jimmy Choo, Elie Saab, and Reem Acra on the Hollywood radar, says "the Emmys attract American designers looking for free advertising, and European brands only for maintenance.American TV shows may be huge around the globe (network shows are brought to MIPCOM and MIP TV to sell into foreign territories, while LA Screenings are designed specifically to show international buyers the fall line up for pickup in overseas markets). But only very few TV actresses will be able to obtain a couture gown that's worth in the neighborhood of $50,000. At the Emmys, that may not matter. One year, Kyra Sedgwick wore a short L'Wren Scott sheath and stole the show. Color really stands out, so Evangeline Lilly in a pale pink strapless Elie Saab, Marcia Cross in gold-over-pink tulle Elie Saab couture, and Christina Applegate in a light blue and gold Reem Acra gown were all memorable.

Now, some Emmy-bound actresses might just head out and buy a fabulous gown or cocktail dress at Neiman's, Barneys, or YSL. They can surely afford it. "But that's a surefire way for them to wind up in a magazine's 'Who wore it best?' standoff," says one celebrity stylist. "Because some other actress had the same idea -- and the same dress." So, in recent years, TV stars like Eva Longoria Parker, January Jones, Heidi Klum, Olivia Wilde, and Kyra Sedgwick have hired the important stylists who dress movie stars and have ongoing relationships with designers so their dresses will be exclusive. If you want a great role, get a top agent. If you want a great dress, get a top stylist. Like ex-partners Estee Stanley (who dresses Lea Michelle, but also Jessica Alba and the Olsen Twins) or Cristina Ehrlich (Tina Fey, Toni Collette, but also Penelope Cruz and Amy Adams) who can jump the line.

But clients of stylists Rachel Zoe, or Jen Rade, or Petra Flannery won't be going to the Nokia Theatre today. They're strictly Oscar-bound. The biggest stylists can't risk burning bridges. If they call in the best in dresses, jewelry, shoes and bags from fashion's heavy hitters, it's to dress their equally heavy hitter movie stars. If the best winds up on B- and C-listers, the duped designers are always furious. Unfortunately, the women who get the most press in the weeklies are Reality TV stars: Bravo's Real Housewives, or TLC's Kate Gosselin, or MTV's Heidi. Says Silver, "The brands have to decide: Do they want to sell perfume and underwear, or feed their longevity with a page in Vogue or InStyle?"

"There's a hierarchy of who gets what dress first," one stylist confided. "So outside of Blake Lively, Leighton Meester, and January Jones - and of course, Heidi Klum -- you're going to see David Meister on the carpet.

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[Label Basher]

^ Great article. Thanks for posting. It had some really great points.

The reasons are myriad. August is a tricky fashion time of year: new Spring dresses haven't been shown yet, and last season's Fall dresses are yesterday's news. Also, celebs going to the Emmys have to streamline to stay cool so they avoid a ton of beads and yards of fabrics.

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There are surely still couture options available and as LA is going into Autumn wouldn't there be SS dresses still be available. There will be some dresses that weren't worn yet. I think some of these actresses just don't have the right stylist which is a shame.

One year, Kyra Sedgwick wore a short L'Wren Scott sheath and stole the show. Color really stands out, so Evangeline Lilly in a pale pink strapless Elie Saab, Marcia Cross in gold-over-pink tulle Elie Saab couture, and Christina Applegate in a light blue and gold Reem Acra gown were all memorable.

I had to google these examples cause I sure as hell didn't remember them. For me the most memorable dress Marica wore was the emerald green strapless Elie Saab in 2005 and Kyra's had to be the soft grayish/mauve Armani Prive in 2006. I remember Evangeline wearing a purple Versace one year and even after seeing pics I don't remember Christina's dress at all.

 

[Boomer]

^ Did anyone wear Chanel at the Emmys or am I kidding myself...

 

[agee]

My first reaction was to declare this article a big steaming pile of crap, but then that would make me guilty of the same hyperbole and sensationalisic misdirection that I am getting ready to accuse this article of doing.

First off the article is interesting and informative and the basic premise that the Emmy's are not the fashion equal of the Oscars are true, but I don't think that is news to anyone. I particularly question the "over and over, stylists tell me off the record that the Emmys are "maybe slightly below B-list" comment, but hey that comment was picked up by other media outlets, so perhaps it was worth the cost of getting a couple of [air quote]stylists[/air quote] drunk in order for them to repeat the right set of words enough times for the money quote.

And then there's "clients of stylists Rachel Zoe, or Jen Rade, or Petra Flannery won't be going to the Nokia Theatre today. They're strictly Oscar-bound." In this case, the writer conveniently picked three stylists who did not have clients attending the Emmys, one of the which is known for having one megastar client. Save Rachel Zoe, better known stylists were bypassed to make this sentence true.

The article sets up the notion that TV actresses are dissed by the fashion elite and then goes on to name the exceptions and but when you accumulate the exceptions list, it was a decent size list.

And then there's the event itself, yes there were a lot of lesser known and unknown designs worn which is a good thing. I don't recall Chanel being worn but Dior, Valentino, Elie Saab, Armani Prive, Versace, Prada, Oscar de la Renta, Zac Posen and Marchesa designs were worn.

Again good article but overblown.

 

[Boomer]

I'm not a big TV watcher at all- most of the people I'd know here would be from Us Weekly or previous Red Carpets, but I wonder if part of the 'meaning' of the article is that TV is now such a Kleenex industry- use and dispose of...The rate at which shows come and go is staggering, and with so many channels these days, you really need to concentrate to even keep track of them all and who is appearing on them...Maybe the Globes and the Oscars are more rooted in stars we actually know and relate to over time.... B)

 

[carmen_kass]

Who is the gorgeous blonde in post 257 wearing the sparkly gold dress with black belt? & do we know who shes wearing?

I'm interested to know which of these celebrities use stylists and which don't? Does anyone know?

That's Heather Morris from the show Glee

 

[D A N A]

^ Thank you!! I didnt recognize her without the cheerleader outfit haha